Freelancer profile translated to English.

Description

👋 Hello and welcome to my Malt profile!

I am an **UX Researcher & Strategist**, passionate about connecting technology and people to create products with a positive impact.

Since 2016, I have been supporting large companies and startups, first atGoogleand then as afreelancer**, to **structure their innovation strategies and user experiences.

My approach combinesdata**, **creativity**, and **pragmatismto transform your insights into clear and actionable decisions.

🕵🏻‍♀️My main expertise

- **UX Strategy**: aligning business vision and user experience to maximize product impact.

- **UX Exploration & Research**: defining objectives, writing research plans and protocols, methodological choices, KPI definition, data collection (quantitative & qualitative), in-depth analysis, concrete recommendations.

- Ideation & Conceptualization: co-creation workshops (Design Thinking), user journeys, personas, Jobs To Be Done.

- **Collaboration and amplification**: close work with product, design, tech, and marketing teams + training in good continuous research practices, sharing adapted and reusable templates.

**🌍 Multi-sector experiences**: Retail, Banking/Insurance, Automotive, Luxury, Tourism, Public Service, B2B/B2C, SaaS, Entertainment.

**🔥 Recent references**: Google, MicroMentor, Modu Digital, Nomad Agent, filmmakers.io

➡️ Ready to transform your project? Don't hesitate to contact me!

Languages

French
Native or bilingual
English
Native or bilingual
Spanish
Native or bilingual

Workplace preferences

Can work on-site

Paris (up to 50km), Marseille (up to 30km)

Nomad Agent (nomadhomes.fr)
LEAD UX RESEARCHER (Freelance)
REAL ESTATE
September 2023 - February 2024 (6 months)
London, England, United Kingdom
● **Lead UX Research (exploratory and evaluative) for the development of a new strategic B2B offering**: collaborative platform for Real Estate Agents (enhanced communication, productivity, transparency).

● **Defined research KPIs, strategy and planning for every stage of product lifecycle**: recruited and interviewed 20 users matching Real Estate market segmentation, built in-depth results and strategic recommendations (20) reports, supported product design teams during design sprint & ideation phases to cover user needs (4 personas, 37 Jobs-to-be- done, journey maps, 3 prototypes), conducted 25 user tests and 3 iterative product improvement reports.

●Launched Nomadbeta
User Research User interview User Testing Jobs to be done Agile Method
Google
LEAD UX RESEARCHER
INTERNET OF THINGS (IOT)
January 2023 - July 2023 (6 months)
Paris, France
Development of a mentoring mobile app for under-resourced women entrepreneurs in MENA, in collaboration with MicroMentor.org
●Defined research strategy, objectives and project roadmap.
● **Conducted exploratory and evaluative research**, leveraging both quantitative & qualitative methodologies (interviews, data-web, surveys, usability testing), leading to the launch of a new MicroMentor app (5k+ downloads in MENA).
User Research UX Strategy User interview User Testing Google Analytics
Google
USER RESEARCH AND CREATIVE STRATEGY LEAD
INTERNET OF THINGS (IOT)
May 2019 - December 2022 (3 years and 7 months)
Paris, France
●Delivered creative brand & product strategiesbased on powerful human insights, supported by qualitative & quantitative research, across industries (Accor, Air France, Match.com, Bouygues Telecom, Société Générale, LVMH, L’Oréal, GSK, French Government, etc.). Awards: 1 Silver Pencil for Rua Vieja campaign (creative effectiveness); 1 Gold Pencil and 2 nominations for MMG Awards 2020 for Old Spice Israel campaign.
●Designed and facilitated 18 design sprints(270 participants) for Google’s major clients.
●Mentored and upskilled internal teamson building data powered user insights across EMEA (+150 colleagues).
●Lead development of internal data solutions with engineering teams(AI powered social listening, search correlation).
● **Keynotes & Jury**: Jury member at Le Book Connections Digital Europe 2020/22. Speaker at Women Forum Global 2020.
Innovation and Design Thinking User Research Data Analysis Branding Training

Check out Manon's experience

Mélanie

IZTAPALAPA

Reviewed on 10/3/2024

It was a real pleasure to collaborate with Manon during her UX Research mission within our team. She not only delivered high-quality work but also did so within particularly tight deadlines, which demonstrates her rigor and professionalism. Her research was conducted in a thorough and structured manner, allowing us to gather valuable insights for the design of our offering. Thanks to her ability to understand our business challenges, she was able to propose relevant and impactful product recommendations that significantly helped us in defining our strategy. We were impressed by her commitment, her efficiency, and especially by the clarity of her deliverables, which were always very well documented. I highly recommend Manon for any UX Research or product strategy consulting mission. Working with her was a true joy.