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Manon HeckMH

Manon Heck

Brand Strategy & Communication Consultant

€550/day
Paris, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Manon

Passionate about communication and digital, I have been working in the sector since 2019, specializing in the restaurant industry since 2022.

After several years in agencies, I chose to combine expertise and independence by working as a freelancer while collaborating with two iconic Parisian restaurateurs.

My approach is based on a strategic and creative vision, combining storytelling, social media management, and highlighting establishments to maximize their visibility.

In parallel, since 2012, I have been developing my own community on social networks around fashion and lifestyle, which allows me to master the codes of influence and digital marketing.
  • French

    Native or bilingual

  • English

    Fluent

Remote only
Primarily works remotely

Experience

  • Groupe Sandra Bibas Holding
    Head of Communication, Community Manager, and Marketing Assistant
    RETAIL (LARGE RETAILERS)
    January 2023 - March 2024 (1 year and 2 months)
    Paris, France
    • Experience in product/service launches
    • Definition and coordination of communication plans and strategies
    • Digital content production
    • Design and sending of newsletters/surveys/polls
    • Advanced social media management/community engagement
    • Management of advertising campaigns/SEO/SEA
    • Software: Canva, Adobe Suite, Office Suite, Meta Business Suite & Business Manager
    • Press and media relations
    • Proficiency in briefing graphic designers
    Communication Strategy Social Media Wordpress Adobe InDesign
  • DC Agency (agence de communication)
    Community Manager
    RESTAURANTS AND FOOD SERVICE
    January 2022 - December 2022 (11 months)
    Coignières, France
    • Management of a client portfolio of 20 (restaurants/real estate agencies/gyms)
    • Definition and coordination of communication plans and strategies
    • Creation of attractive visual content and social media management
    • Coordination/creation of photoshoots
    • Management of advertising campaigns/SEO/SEA
    • Management of influencer/web service provider relations
    • Audience analysis/reporting creation/Google My Business proficiency
    • Trend analysis/competitive intelligence
    Competitive Intelligence Strategic Intelligence Communication Strategy Social Media Reporting
  • Réseau personnel
    Content Creator
    January 2021 - Today (5 years and 7 months)
    • Creation of communication plans/content and visuals
    • Proficiency in social media: Instagram/FB/TikTok/LinkedIn/Pinterest/X/Threads
    • Web community engagement
    • Implementation of collaborations/partnerships
    • SEO/SEA proficiency
    Communication Plan Social Media Search Engine Optimization (SEO)

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Education

  • Professional Bachelor's Degree in Ethical Marketing (Apprenticeship)
    University of Versailles-Saint-Quentin-en-Yvelines
    2019
    Licence professionnelle Marketing Ethique en apprentissage
  • BTS in Management of Commercial Units
    Notre Dame du Grandchamp High School
    2016
    BTS Management des Unités Commerciales

Skill set

Categories