Freelancer profile translated to English.

Description

🎓I have been working in digital marketing for over 10 years, with a master's degree in digital & e-business.

After several experiences in startups, multinationals, web agencies, and advertising networks, I wish to launch myself as a Freelancer to leverage my operational and strategic skills to help companies in their acquisition and notoriety strategy, thanks to an ROI-driven vision. 💸

Latest freelance experiences 📝:

Traffic Manager - Groupe Fournier

Trainer - Citeo (FindYourCM)

Latest salaried experiences 📝:

Traffic Manager/Media Buyer at Leboncoin ad network

Media Planner at GroupM for L’Oréal Group (Montreal)

Account Manager at Leboncoin ad network

Work steps and deliverables 📅:

- Briefing and analysis of client needs

- Cross-channel acquisition strategy (media plan, channels, budgets, creative recommendations…)

- Acquisition audit (Google Ads, Meta, TikTok, Youtube…)

- Campaign restructuring or creation

- Daily optimizations

- Monthly and final reports

Tools mastered 📈:

- Ad servers (Google Ad Manager, Xandr, DV360, Hawk)

- Google Ads

- Meta Business Suite

- Youtube Ads

- TikTok Ads

- Snap Ads

- Google Analytics

- Excel, Powerpoint

Do not hesitate to contact me for an initial discussion 😊

Industry field of expertise

Languages

French
Native or bilingual
English
Fluent
Spanish
Conversational

Workplace preferences

Remote only

Primarily works remotely

GroupeFournier
Traffic Manager - Freelance
ARCHITECTURE AND URBAN PLANNING
June 2025 - Today (1 year and 2 months)
Annecy, France
Programming and management of SEA and Paid Social campaigns, B2C and B2B, for the 5 brands SoCooc, Mobalpa, Hygena, Perene and Delpha.
SEA Social Media Paid Search SEM
Leboncoin
MediaBuyer
E-COMMERCE
March 2023 - Today (3 years and 5 months)
Annecy, France
Programming and optimization of +/-40 campaigns per month (direct sales and audience extension)
Mastery of 9 Ad servers (Google Ads, Google Ad Manager, DV360, Meta, TikTok, Snapchat, Xandr, Smart Adserver, Hawk).
Management of a budget of +/- €200K per month
Development of media plans
Technical management (tracking, data, assets...)
KPI monitoring, performance analysis, campaign reporting presentations
Google Ad Manager Google Ads Snapchat Ads TikTok Ads Facebook Ads
FindyourCM
Trainer TikTok & Youtube Ads - Freelance
ENVIRONMENTAL
July 2025 - July 2025
Annecy, France
Delivered a two-hour training session to Citeo's Acquisition teams on managing sponsored TikTok and Youtube campaigns
Training TikTok Ads Youtube Ads