Freelancer profile translated to English.
Back to original languageAbout Manon
🎨 Freelance **Art Director & Designer**, I create identities, campaigns, and visual materials for brands that want relevant, polished, and memorable creations — especially in the sports, outdoor, and event sectors.
👉studioerard.framer.website
💡 My approach is at the intersection of strategy and sensibility: I build each project with a true understanding of the context, a precise graphic direction, and visuals designed to capture attention and strengthen brand perception.
🔧 **My expertise**:
Branding & Visual Identity
Multi-format Campaigns
Print & Digital (brochures, CRM, social media…)
UI / Landing Pages
Retail & Event Visuals
🏔️ On the side, I'm passionate about trail running, mountains, and cycling. This connection to effort, terrain, and emotion nourishes my vision of design: technical, committed, vibrant.
📍 Based in Lille, I work remotely or on-site depending on the project.
🖋️Studio ERARD — smart design. sharp impact.
Available for your next projects.
French
Native or bilingual
English
Fluent
Can work on-site
Lille (up to 50km), Sens (up to 50km)
Experience
- DECATHLON KIPRUNGraphic DesignerSPORTSOctober 2023 - Today (2 years and 10 months)Lille, FranceLead graphic designer for all brand visual materials: international campaigns, multi-country POS displays, web content, press, and publications. Autonomous in conception, production, and follow-up, directly liaising with marketing, image, and event teams. I also handled multilingual adaptation, print preparation, brand ID consistency, and project management.
- DLC CommunicationCommunications OfficerDIGITAL AND ITDecember 2022 - October 2023 (10 months)21000 Dijon, FranceGraphic designer in an agency for a diverse local clientele. Creation of print and digital communication materials: posters, flyers, business cards, menus, social media visuals… Missions carried out autonomously, from brief to delivery. Adherence to visual identities, technical formats, and deadlines.
- La Solution EvénementielleApprentice Project ManagerDIGITAL AND ITJuly 2022 - November 2022 (4 months)Dijon, FranceGraphic designer specializing in events: creation of visuals for trade shows, receptions, weddings, and corporate events. Space design, custom signage, layout plans, wayfinding. Direct collaboration with field teams to adapt materials to each location, atmosphere, and technical constraint.
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Education
- Master in Digital Art DirectionLille Ynov Campus2025Master direction artistique digitale
- Professional Bachelor's Degree in Communication and Digital MediationIUT Dijon-Auxerre-Nevers2023Licence professionnelle communication et médiation du numérique