About Manon
English
Fluent
Spanish
Fluent
French
Native or bilingual
Experience
- INVOXMartech ManagerCONSULTING AND AUDITSFebruary 2022 - August 2022 (7 months)Lyon- Marketing automationPerform technical platform setup during launch phases, manage regular tasks, and pace the execution of operational actions- IntegrationsEmails, LPs, Campaigns, Forms, Reporting, Workflows- ServicesAssist clients in platform adoption, lead training sessions and operational coaching- Data QualityPerform Data Quality operations, audit and recommend data cleaning actions. Configure reporting within platforms to retrieve necessary data- Continuous monitoring of business trends and Martech/Salestech best practices, skills=[]
- Agence htcDigital Project ManagerSOCIAL NETWORKSOctober 2021 - January 2022 (4 months)Sainte-Marie, FranceSTRATEGY:Develop strategic and tactical recommendations for the agency's clients. Manage the agency's client portfolio.MONITORING:Manage Ads campaigns (Facebook Ads, Google Ads â display, HTML5, Adwords)Animate and optimize social media performance (Facebook, Instagram, LinkedIn, etc.) to enhance our clients' brand appeal.Produce relevant content for our target audiences, optimized for the Web & social media.Manage and moderate social media to create a close relationship between brands and users.Brief and follow-up with the art direction team.Organize and plan posts/articles (manage animation calendars)MONITORING & REPORTING:Conduct competitive analysis, identify consumer insights & discover new trends.Measure the effectiveness of actions, report and propose areas for improvement., skills=[]
- Marketing Management IOHubSpot Inbound Marketing ConsultantCONSULTING AND AUDITSDecember 2020 - June 2021 (6 months)Saint-Denis, France- SEO referencing and optimization, content writing and integration- Development of personas and editorial strategies- Definition and management of marketing strategies (content marketing, email marketing, sponsored campaigns, etc.)- Website creation (Hubspot CMS) and visuals- Implementation and management of campaigns: Facebook, Linkedin, Adwords- Traffic and performance analysis: monthly reporting (Analytics, Hubspot), skills=[]
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Education
- Master in Tourism Management and EngineeringIAE Reunion2018
- Bachelor's Degree in Geography, Environment and TerritoryUniversity Lyon 2 Bron2017