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Manale EssafiME

Manale Essafi

Communication and PR Consultant

€450/day
Paris, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Manale

💼 Communication & PR Consultant | Branding & Digital Marketing Strategies

Passionate about communication, public relations, and digital marketing, I leverage my expertise to support brands in the luxury, fashion, tech, and lifestyle sectors. With years of international experience, I assist you in optimizing your visibility, increasing your media presence, and creating memorable events.

🔑 My expertise:

✨ Tailored communication strategies
📣 Press & media relations: management, negotiation, and partnerships
🎨 Content creation and management (digital & traditional)
🎉 Organizing impactful events
📱 Digital marketing: social media, online campaigns, and more
With a strong network and a creative, strategic approach, I am dedicated to meeting the specific needs of each project, offering flexible and high-quality service.

My goal? 🌟 To help your brand stand out, reach its target audiences, and strengthen its image through impactful and measurable actions.
  • French

    Native or bilingual

  • English

    Native or bilingual

Can work on-site
Paris (up to 50km)

Experience

  • Concerto
    Communication Consultant
    September 2025 - February 2026 (5 months)
    Casablanca, Morocco
    African Investment Forum (AIF) – African Development Bank (AfDB): managed 40 journalists and 40 sponsors, press and digital coordination, 126 international media mentions, 100% positive sentiment.
    Africa Financial Industry Summit (AFIS) – Ecobank: organized and managed 10 panel discussions, C-level interview management, client media and digital support.
    Concentrix Morocco: designed and organized a panel discussion on the impact of AI, C-level guests, strategic partnership with a key media outlet.
    ECCBC: supported the inauguration of a production line, press and institutional coordination, presence of ministers and key stakeholders.
    Standard Chartered: strategic support for market entry into Morocco, engagement with Moroccan institutions and financial officials.
    FMCG clients and hotel and real estate holding companies: coordination and launch of strategic partnerships before AFCON, media relations and institutional visibility management.
    Key skills: PR and influence strategy, press and digital relations, stakeholder engagement, multi-channel management, performance analysis, strategic recommendations.
    PR Strategy Stakeholder Engagement Thought Leadership Performance Analysis Strategic Recommendations
  • Freelance
    Freelance Communication Consultant
    March 2024 - Today (2 years and 3 months)
    Paris, France
    • Define and implement tailor-made communication strategies to enhance brand visibility.
    • Design impactful public relations campaigns and create engaging content for diverse audiences.
    • Manage digital strategies to support business objectives and foster growth.
    • Establish and maintain strong relationships with media, stakeholders, and influencers.
  • BURSON
    Press Relations and Event Consultant
    March 2022 - January 2024 (1 year and 10 months)
    Paris, France
    Clients: Meta, Qualcomm, Data.ai, Adobe, Janssen, Bose, Oppo, Accor, and P&G
    • Strategic development of media relations, increasing brand reach by 17%.
    • Participation in public relations campaigns leading to a 40% increase in media clippings, thus enhancing brand visibility.
    • Orchestration of prestigious events and coordination of renowned influencers, contributing to enhanced brand visibility at major international trade shows such as #VivaTech, #CES, and #Roland-Garros, increasing brand awareness by 4%.
    • Internal communication and business development, contributions to tenders, participation in strategy development and presentations.

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Education

  • Information and Communication Bachelor's Degree
    Université Paris VIII
    2020
    Licence information et communication
  • Master's in Luxury Marketing and Communication
    Sup de Pub Paris
    2023

Skill set

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