Freelancer profile translated to English.

Description

Brand Strategist & Art Director | Visual Identity, Web Design & Graphic Design.

Every brand carries a unique vision. My role is to make it visible and desirable, by building identities and websites like a coherent architecture, with foundations and design thought together, from positioning to the pixel.

My preferred fields: food & beverages, responsible fashion, hospitality, and lifestyle.

My services:

🎨 Brand Identity

Strategy, positioning, brand platform, verbal identity, logo, visual identity, art direction, graphic charter, content creation.

🌐 Web Design

Showcase sites (Squarespace or Framer) and e-commerce (Shopify), designed to convert and retain.

🥡 Print & Packaging

Packaging, posters, flyers, business cards, brochures, menus, presentation decks, or fundraising.

📸 Art Direction

Shooting art direction, social media templates, campaigns.

✏️ À la carte

Modular services according to your needs.

🤝 My Approach

Every project begins with a strategic phase to understand the brand's vision, positioning, and universe. This is the foundation that allows us to create coherent, recognizable, and lasting identities, sites, or materials. Strategy and design are inseparable: I build them both together, from the start, so that every creative decision is based on something sound.

👩🏼‍💻 My Workflow

A structured and fluid process:

✓ Discovery call / understanding your universe and needs

✓ Onboarding / clear planning & shared tools (Notion)

✓ Project development (strategy, identity, web, prints/packaging, social media, or graphic materials)

✓ Deliverables & autonomy / file delivery + post-delivery support

If you feel your image doesn't yet convey all that your project has to offer, that's a good reason to talk ☎️

Industry field of expertise

Languages

French
Native or bilingual
English
Fluent
Spanish
Conversational

Workplace preferences

Can work on-site

Bordeaux (up to 40km)

Studio manaa
Brand Designer & Art Director
ARTS AND CRAFTS
January 2025 - Today (1 year and 5 months)
Bordeaux, France
Brand strategy and art direction studio for brands that have something to say and want to show it with impact.

Every brand carries a unique vision: my role is to make it visible and desirable. I build visual identities and websites like a coherent architecture, with foundations and design thought together, from positioning to the pixel.

Brand Strategy | Branding | Art Direction | Web Design | Print & Packaging

Let's talk: | studiomanaa.com
Graphic Design Art Direction Website Creation Brand Strategy Logo & Identity
OMAJ
Creative Lead
October 2021 - September 2024 (2 years and 11 months)
Paris, France
Creative Director at OMAJ, a startup in responsible fashion (second-hand): sellers sent us their quality pieces, we handled the rest (photos, listing, shipping) to offer buyers a premium shopping experience as good as new.

3 years in an ambitious scale-up adventure: from 3 to +30 people, €2.7M raised from renowned investors, +€2M in sales, 25k customers, and 200k community members.

◌ Complete rebranding & art direction for the brand
◌ Management of the creative team and photo studio / shooting supervision
◌ Pop-up stores (space design, POS, item selection, prints & communication)
◌ Campaigns & communication strategy
◌ Shopify redesign / Figma

A 360° experience in responsible fashion, which founded my conviction: a brand is built from the inside out. When a project knows why it exists, all creative work is nourished by it.
Masai Clothing Company
Brand Image Manager
February 2021 - August 2021 (6 months)
Montreal, QC, Canada
6-month freelance mission in Montreal [Canada] for two Scandinavian fashion brands.

Responsible for brand awareness across all digital media and retail merchandising strategy for upcoming seasons, ensuring consistency with their overall image.