Freelancer profile translated to English.
Back to original languageAbout Mallaury
🤝Looking for a graphic designer... but not just that?
↳ I also support you in your digital presence
↳ Graphic design, social media, web writing
↳ Complete communication
↳ Aligned with your sector, your target audience, and your objectives
1️⃣ How can I grow your business?
Print & Digital Graphic Design
↳ Creation and modernization of your materials
↳ Visual identity: creation and redesign
↳ Unification of your communication
↳ Customizable templates
Social Media
↳ LinkedIn, Instagram, Facebook
↳ Audit & recommendations
↳ Implementation of an editorial line and calendar
↳ Creation of visuals & description writing
Google My Business
↳ Optimization of your listing
↳ A clear, engaging, and structured listing for your prospects
↳ Designed for the algorithm: local visibility
SEO Web Writing
↳ Writing articles, pages, product descriptions...
↳ Proofreading and reformulation
↳ Texts designed for your objectives and your readers
↳ SEO optimization
2️⃣ My approach
➤ Creativity that adapts to your universe
I am a creative chameleon. I enjoy navigating different styles. Each project is a new opportunity to reinvent myself.
➤ Creating strategic visuals
I design impactful, lasting visuals, designed to attract your target audience and serve your objectives.
➤ Cross-functional vision
To meet the growing needs of my clients (SMEs and VSEs), I have expanded my expertise to social media, web strategy, and writing.
➤ Listening & support
I take the time to understand your business and your challenges to offer creative solutions tailored to your needs, desires & objectives.
➤ Multi-sector experience
Logistics, Medical, Real Estate, Food Service, Sports, Hairdressing, Manicures...
➤ Tools adapted to your project
Adobe, Canva, Microsoft, Google Workspace...
📩 Ready to start?
French
Native or bilingual
Remote only
Primarily works remotely
Experience
- L'Instant MagiqueGraphic Designer | Print & Digital | Social Media OptimizationHEALTH AND WELLNESSMarch 2022 - Today (4 years and 3 months)Hair salon focused on nature and well-being.▶ Camille contacted me to create the visual identity for her future salon, audit her social media, and get strategic recommendations for a successful launch.🎯My missions during our first collaboration (2022)↳ Audit of existing communication (print & digital).↳ Advice on essential materials for her launch↳ Creation of a logo reflecting the salon's natural and calming atmosphere↳ Design of a price list flyer and business card↳ Creation and setup of the Google My Business listing↳ Optimization of Facebook & Instagram social media: banner, story highlights...📌 Deliverables & ongoing support (2022 - 2025)Camille continues to use my services for strategic advice and custom graphic design.1️⃣ Instagram & Facebook Advent Calendar↳ Strategic planning of actions: announcements, prizes, aesthetics, editorial calendar...↳ Deployment of templates for posts & stories↳ Publication scheduling↳ Operational monitoring: prize draws, winner announcements2️⃣ Wedding print support↳ Creation of an impactful flyer to showcase her wedding services.📍 A long-term collaboration, based on personalized follow-up and targeted actions that evolve with the salon.
- Crazy BurgerGraphic Designer | Print & Digital | Social Media Strategy | Social Media Content CreationRESTAURANTS AND FOOD SERVICEJanuary 2021 - September 2022 (1 year and 8 months)Saint-Just-Saint-Rambert, FranceFast-food restaurant serving homemade burgers made with fresh, local ingredients.▶ To support its development, Crazy Burger was looking for asocial media managercapable of structuring and **boosting its digital communication**.🎯My missions↳ Audit of Facebook pages & Instagram account↳ Social media optimization: banner, story highlights...↳ Creation of a social media strategy↳ Content production for Facebook and Instagram↳ Menu layout📌Main deliverablesOver these years of collaboration, Crazy Burger has continued its expansion with the opening of 2 new restaurants. To support this growth, we implemented an organization via Slack to coordinate actions between teams and produce consistent, localized content adapted to each location.1️⃣ Facebook & Instagram Content Strategy and Creation↳ Development of a social media strategy↳ Creation of an editorial calendar↳ Creation of posts (visual + description)↳ Post scheduling↳ Event organization and promotion↳ Moderation and response to private messages↳ Monthly reporting to measure the impact of actions taken2️⃣ Photo shoot↳ Showcasing the new packaging design (burgers, fries, bags...)3️⃣ Deployment and update of the menu on InDesign↳ Reproduction of the menu (8 pages) in InDesign format for optimal print use↳ Restructuring of the layout↳ Addition of pages & information for a more complete menu↳ Vectorization of illustrations for high-quality printing
- Olivo Cold LogisticsGraphic Designer | Print & Digital | Social Media Strategy | Social Media Content CreationLOGISTICS AND SUPPLY CHAINMarch 2020 - January 2025 (4 years and 10 months)Roche-la-Molière, FranceManufacturer of isothermal solutions for cold chain logistics.▶ Olivo contacted me toaudit their LinkedIn presence**, identify areas for improvement, and initiate concrete actions to enhance their brand awareness. The company was also looking for a **graphic designerfor **one-off tasks**: layout and creation of internal and external materials.🎯My missions↳ Social media and marketing consulting↳ Co-creation and structuring of a LinkedIn strategy↳ LinkedIn content creation↳ Harmonizing and optimizing communication materials↳ Production of print and digital materials on demand📌 Main deliverablesTo streamline content management and better coordinate actions, we centralized organization on Notion.1️⃣ Visual Identity & Graphic Materials↳ Consulting↳ Creation, structuring, and standardization of corporate visuals (brochure, technical sheet, email signature...)↳ Design of internal documents (presentations, guides...)2️⃣ LinkedIn Strategy and Content Creation↳ Definition of a strategy in collaboration with a team member↳ Creation of an editorial calendar↳ Design of posts (visual + description)↳ Monitoring and analysis of KPIs to refine the strategy↳ Monthly reportingBeyond a simple assignment, this collaboration was a true human adventure, marked by exchange, co-creation, and a shared vision.
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Education
- Associate's Degree Level, Social Media ManagerConservatoire National des Arts et Métiers2019◾ Community Management ◾ Stratégie réseaux sociaux ◾ Outils collaboratifs ◾ Marketing digitale ◾ Graphisme ◾ Développement web (HTML, CSS, PHP, WordPress)
- Associate's Degree, BTS Fashion and Textile Design and Environment, Fashion OptionORT Strasbourg2016◾ Histoire de l'art ◾ Expression Plastique ◾ Planches tendances ◾ Recherche textiles ◾ Réalisation de prototypes ◾ Apprentissage de Photoshop - InDesign- Illustrator