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Malika A.MA

Malika A.

Externalized CFO | Cash-flow & Reporting

€650/day
Herblay-sur-Seine, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Malika

Externalized CFO, I work with SMEs, startups, and growing companies whose financial management has become difficult to manage.

I support leaders in organizing their cash flow, monitoring cash flow, financial structuring, and implementing concrete management tools, in French and international environments.

Accustomed to working with international clients, I work daily in English, both written and spoken, with foreign clients, suppliers, partners, and service providers.

Situations frequently encountered:
• chaotic cash flow
• lack of reporting
• significant accounts receivable
• unmonitored invoicing
• lack of financial visibility
• poorly structured administrative and financial processes

What I implement:
✓ organization of cash flow and cash flow
✓ monitoring of receipts and client follow-ups
✓ KPIs, dashboards, and financial reporting
✓ optimization of working capital requirements
✓ structuring of financial and HR processes
✓ support for leaders in their decisions

⚡ Results obtained:
→ reduction of over 80% in certain accounts receivable
→ significant cash recovery
→ improved financial visibility
→ implementation of previously non-existent management tools

Approach:
• very operational and results-oriented
• strong adaptability
• quick understanding of issues
• experience with SMEs, startups, and multi-activity businesses
• international environment & professional English

Tools:
Sage, SAP, Oracle Financials, Pennylane, QuickBooks, Cegid, Silae, PayFit, Advanced Excel, Power BI, Salesforce, Spendesk, Qonto, Stripe, BPCE Factor, etc.

Modalities:
• Externalized CFO
• Projects (organization, structuring, catch-up, etc.)
• Operational and strategic support
• Available immediately

Need to get organized, recover cash, and structure your financial management?

Contact me 😀
  • French

    Native or bilingual

  • English

    Fluent

  • Arabic

    Basic

Can work on-site
Herblay-sur-Seine (up to 50km), Paris (up to 50km), Lyon (up to 50km), Bordeaux (up to 50km), Nantes (up to 50km)

Experience

  • MY HANDLER
    Externalized Administrative and Financial Director
    TRAVEL AND TOURISM
    May 2022 - Today (4 years and 3 months)
    Paris, France
    Financial Steering & Strategy

    • Budget preparation and monitoring
    • Implementation of KPIs, reporting, and decision-making dashboards
    • Treasury management, forecasts, and cash management
    • Optimization of WCR and support for strategic decisions


    Financial Reliability & Structuring

    • Accounting supervision and coordination with accounting firms
    • Monthly, quarterly, and annual closings
    • Implementation of internal controls and data validation


    Organization & Management Support

    • Structuring of internal processes and management tools
    • Optimization of financial and administrative flows
    • Strategic support for management and change management


    HR Dimension (integrated into management)

    • Structuring of HR functions (payroll, administration, organization)
    • Management support and team organization
    • Implementation of HR processes linked to performance

    Within your reach:

    ✅ Treasury
    ✅ Cash Flow
    ✅ Reporting
    ✅ Management Control
    ✅ KPIs
    ✅ Budget
    ✅ WCR
    ✅ Debt Collection
    ✅ Financial Structuring
    ✅ Externalized CFO
    ✅ Financial Management
    ✅ Closings
    ✅ HR
    ✅ Organization
    Human Resources Financial Management Invoicing Treasury Management Reporting
  • LES COQS EN PÂTE
    Externalized Administrative and Financial Director
    ENTERTAINMENT AND LEISURE
    April 2024 - Today (2 years and 4 months)
    Paris, France
    Externalized Administrative & Financial Management – Financial Structuring & Steering

    Intervention in a context of strong growth and structuring of a company in the events and team-building sector.

    Upon my arrival, several financial and administrative functions required a complete overhaul:
    • lack of dashboards and financial reporting
    • lack of visibility on treasury and cash flow
    • historical accounts receivable not followed up for several years
    • insufficient monitoring of internal expenses
    • low level of bank reconciliations
    • poorly structured management of bank cards and receipts
    • poorly formalized HR and organizational processes

    Tasks performed:
    ✔ implementation of KPIs and steering dashboards
    ✔ structuring of treasury and cash flow monitoring
    ✔ reduction and recovery of historical accounts receivable
    ✔ improvement of financial and administrative processes
    ✔ reliable bank reconciliations and expense monitoring
    ✔ structuring of HR processes and support for CSE matters
    ✔ support for leaders in steering and decision-making

    Results:
    → reduction of over 80% in certain accounts receivable
    → improved financial visibility and operational monitoring
    → implementation of previously non-existent management tools
    → progressive structuring of finance and HR functions

    Very operational, hands-on, and results-oriented approach in a developing startup/SME environment.

    ✅ Treasury
    ✅ Cash Flow
    ✅ Reporting
    ✅ Management Control
    ✅ KPIs
    ✅ Budget
    ✅ WCR
    ✅ Debt Collection
    ✅ Financial Structuring
    ✅ Externalized CFO
    ✅ Financial Management
    ✅ Closings
    ✅ HR
    ✅ Organization
    Financial Structuring Treasury Management Financial Reporting Debt Collection Human Resources
  • Centre des Arts de la Parole
    Externalized Administrative and Financial Director
    CULTURE
    December 2023 - Today (2 years and 8 months)
    Aubervilliers, France
    Financial Steering & Restructuring – Culture & Events Sector

    Intervention in a context of significant financial and administrative disorganization within a cultural and event-based organization facing major cash flow problems, supplier debts, and lack of financial management.

    Upon my arrival:
    • lack of dashboards and reporting
    • total lack of visibility on treasury and cash flow
    • non-existent monitoring of debts and payment deadlines
    • unstructured and non-compliant invoicing and quotes
    • lack of management control and budget management
    • poorly formalized administrative and HR processes
    • payment difficulties with suppliers and significant cash flow tensions

    Tasks performed:

    Financial Steering & Strategy

    • implementation of KPIs, reporting, and decision-making dashboards
    • treasury management, forecasts, and cash management
    • monitoring of supplier debts and implementation of payment schedules
    • negotiation with suppliers, service providers, and institutions to secure business and limit disputes
    • support for leaders in financial and strategic arbitration

    Financial Reliability & Structuring

    • restructuring of invoicing and quote processes
    • compliance and validation of administrative and financial flows
    • structuring of monitoring tools and budget management
    • coordination with accounting firms and financial partners

    Organization & Operational Support

    • structuring of internal processes and management tools
    • support for recruitment and HR matters
    • participation in seeking funding and grants
    • support for financing operations and monitoring treasury needs

    Results:
    ✔ improved financial visibility and management
    ✔ progressive structuring of finance and administration functions
    ✔ partial securing of treasury and supplier relations
    ✔ implementation of tools
    Financial Restructuring Crisis Management Debt & Payment Schedule Management Budget Management Funding Search

Recommendations

Elena C.EC
AR
CG
+1
Elena C. and 3 other people have recommended Malika

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Education

  • Executive Assistant Diploma
    École International Tunon
    2007
    Gestion des services de tourisme et voyages

Skill set

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