Malcolm Bunge

I bridge the gap between AI strategy and operational behavioural change. Twenty-five years of design practice and a decade inside McKinsey taught me that technology never fixes a broken workflow. It just helps it fail faster and with better production values.

Innovating at the Intersection of Design and AI As Principal Designer II at McKinsey, I specialise in creating impactful, human centred experiences for cutting-edge Generative AI (GenAI) products. My focus lies in transforming how teams access knowledge, make decisions, and collaborate seamlessly through intuitive and scalable solutions.

Innovating at the Intersection of Design and AI As Principal Designer II at McKinsey, I specialise in creating impactful, human centred experiences for cutting-edge Generative AI (GenAI) products. My focus lies in transforming how teams access knowledge, make decisions, and collaborate seamlessly through intuitive and scalable solutions.