About Maitane
English
Fluent
Basque
Native or bilingual
Experience
- Social MayosunaFreelance Communication & Social Media ManagerSOCIAL NETWORKSJanuary 2020 - Today (6 years and 7 months)Bilbao, SpainFreelancer specializing in Communication Strategy and Social Media, I build, develop, and execute communication and digital strategies for B2B & B2C companies.• Social Media Audit & Strategy• Community management• Content creation• Communication & PR• Online advertising• Periodic qualitative and quantitative analysis• Outsourcing of services as needed: Web, graphic design
- Freshly CosmeticsSocial Media Strategist | ES Community ManagerFASHION AND COSMETICSJuly 2021 - February 2022 (7 months)Reus, SpainInstagram (@freshlycosmetics_es +760K) & LinkedIn (+29K)
- LALOLA MARKETINGSocial Media Strategist & Community ManagerSOCIAL NETWORKSMarch 2020 - Today (6 years and 5 months)Bilbao, SpainCreation, planning, and execution of communication and digital strategies for various companies.• Build the social media strategy based on set objectives, platform analysis, and identification of our buyer persona.• Social Media Audit• Design the content strategy to optimize engagement and implement an editorial calendar to manage and plan it.• Content creation on different social networks, working hand-in-hand with the Creativity and Graphic Arts team.• Management and control of social networks for the brands I am responsible for.• Continuous improvement based on analysis of social data/metrics and continuous learning of knowledge and best practices.• Communication with the client about social media content and adapting it to their convenience, always respecting KPIs, but also considering new trends and creative ideas of the moment for social media platforms.• Preparation and analysis of monthly and annual reports, both quantitative and qualitative, of the main KPIs of each platform and social media objectives.
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Education
- Degree in Advertising and Public RelationsUniversity of the Basque Country2013
- Wordpress - Website CreationInatec2020Creación, gestión y optimización de páginas web - Entradas - Páginas - Medios - Contenido - Comentarios - Usuarios - Plugins - Temas