Freelancer profile translated to English.
Back to original languageAbout Maialen
I help brands and SMEs define their digital strategy and optimize their Social Media Ads campaigns.
With my various experiences in marketing, in an agency as an account manager, as well as community manager or e-merchandiser for a luxury house, I combine strategic, operational expertise and branding sensibility.
I offer audits, support and tailor-made strategies to maximize visibility and acquisition.
French
Native or bilingual
English
Fluent
Remote only
Primarily works remotely
Experience
- DiamantaKey Account Sales ManagerRETAIL (SMALL BUSINESS)September 2025 - Today (11 months)Paris, FranceResponsible for the HSI Diamant range
- Management and development of a client portfolio: Veepee, Bazarchic, Westwing...
- Management of B2B flash sales: offer construction, price negotiation, stock management, product selection, post-sales analysis & strategic recommendations
- Daily client follow-up: sales planning, negotiation of marketing levers & organization of commercial appointments
- Competitive intelligence and development of new references in collaboration with the purchasing department
- Ensure the proper management of the various brands' websites (product photos, descriptions, prices...)
- Consider other ways to communicate about these brands (paid, social media...)
- DigitalkeysWebmarketing ConsultantCONSULTING AND AUDITSJuly 2023 - September 2025 (2 years and 2 months)Paris, France
- Assist clients with their acquisition, brand awareness, and performance needs through various digital marketing levers (Native, SMA, SEA, Influence, Emailing...)
- Coordinate the implementation of various actions with our experts
- Manage our clients' webmarketing campaigns: SEA, SMA, SEO, Programmatic, Display...
- Establish partnerships between our clients and ad networks: Showroomprivee, BRUT, Indeed, Hello Work...
- Present reports and KPI tracking
- Create and analyze reports
- Manage budgets, create quotes, and handle client invoicing. Organize and lead work meetings.
- WavestoneDigital Transformation ConsultantCONSULTING AND AUDITSMarch 2023 - June 2023 (3 months)Paris, France
- Produce mission deliverables (reports, summaries, presentations)
- Organize and lead work meetings
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Education
- Master's degree in strategic and digital marketingRennes School of Business2023B2B Marketing, Research Methods, Marketing of innovation, Contemporary brand management, Integrating online and offline marketing, Omni-Channel Consumer behaviour, Sustainable and responsible business, Managing international complexity, IT Management