Freelancer profile translated to English.

Description

I transform your identity into a competitive advantage.

You have a great brand in mind – I bring it to paper (and screen). Graphic designer specializing in visual identity, I support entrepreneurs, startups, and SMEs who want an image that matches their ambition.

No recycled templates. No "it will do." Each project is custom-designed, from creative strategy to the final pixel.

What I create for you:

Complete visual identity: logo, graphic charter, coherent brand universe

Print & digital materials: brochures, packaging, social media, presentations

Art direction: for projects that truly want to stand out

Why work with me?

My clients leave with much more than a logo: they have an identity that inspires confidence, attracts the right clients, and truly reflects them.

📩 Have a project in mind? Describe it to me and I'll get back to you within 24 hours.

Languages

English
Native or bilingual
Spanish
Conversational
French
Native or bilingual

Workplace preferences

Can work on-site

Auxerre (up to 50km)

GROUPE TBF (JOAILLERIE HORLOGERIE)
Communications Manager
RETAIL (SMALL BUSINESS)
April 2025 - October 2025 (6 months)
Les Abymes, Guadeloupe
Deployment of the communication plan for a network of 6 jewelry stores across 3 territories (French Guiana, Guadeloupe, Martinique), with distinct positioning: mass market (José Fabbricatore, Eurogold, Callas) and luxury (Point Or, Carat, Grain d'Or).
Orchestration of annual commercial highlights (Christmas, sales, Mother's Day…) across all channels: radio, emailing, SMS, billboards, social media, cinema.
Coordination of external service providers: agencies, community managers, graphic designers, printers – from brief to delivery.
Complete management of POS displays and in-store visual identity: window dressing, catalogs, flyers, and print materials.
Implementation of in-store promotions in partnership with prestigious houses: Messika, Chopard, Montblanc.
Management of the influence strategy: profile sourcing, negotiation of commercial collaborations, and UGC content management.
Graphic Design POS Design Project Management Adobe Photoshop Adobe Illustrator
Minuit
Graphic Designer & Art Director
PRESS AND MEDIA
January 2024 - Today (2 years and 7 months)
Auxerre, France
Supporting brands in defining their visual identity and positioning, from the creative strategy phase to final deliverables.

Design of complete graphic charters: logo, color palette, typography, iconography, and guidelines to ensure consistency across all media.

Creation of various print and digital visual materials: social media posts, brochures, presentations, event materials.

Creative supervision of projects and guarantor of brand consistency at every production stage.
Branding Logo Design Web Design Visual Identity Graphic Design
CENTRE FRANCE
Advertising and Media Solutions Advisor
PRESS AND MEDIA
January 2023 - January 2025 (2 years)
Auxerre, France
Management and development of a client portfolio worth €200k in the Chablis and Auxerre regions, with personalized follow-up for each account.

Development and deployment of 360° marketing strategies: SEA, SEO, social media ads, content marketing, and event planning, from client recommendation to campaign analysis.

Daily coordination of an internal marketing team of 20 people and management of external service providers: briefing, deliverable tracking, quality control.

Management of multi-channel campaigns (press, social media, display, print) with rigorous KPI monitoring and continuous adjustments to optimize performance.
Magazine Advertising Sales SEA Social Media Brand Content