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Maëva PlancadeMP

Maëva Plancade

Freelance in Marketing & Communication

€300/day
Toulouse, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Maëva

Hello, I'm Maëva!
Digital Marketing and Communication expert freelancer, I help brands clarify their communication and reveal their uniqueness through a strategic, creative, and human approach.


After more than 7 years working in digital communication and marketing for companies in various sectors (industry, construction, e-commerce, railway…), I chose to go freelance to put my skills to the service of projects that have meaning and that I am passionate about.
My experience has allowed me to develop a global vision of communication, from the field to strategy.

I believe in the power of the right words, aligned branding, and content that truly reflects who you are.
My role: to help you structure your online presence, make it fluid, impactful, and true to your values.

I support my clients in all aspects of their communication: from strategy to social media, including content creation, branding, advertising, and event organization. A real all-rounder!
I always work with method, sensitivity, and the desire to create something that reflects you.

I am based in Toulouse but can also work 100% remotely and travel to your premises if needed.

Feel free to contact me, I would be delighted to get to know you and find solutions to your challenges. :)

  • French

    Native or bilingual

  • English

    Native or bilingual

  • Spanish

    Conversational

  • Italian

    Basic

Can work on-site
Toulouse (up to 50km), Bordeaux (up to 50km), Montpellier (up to 50km), Paris (up to 50km), Bayonne (up to 50km)

Experience

  • Blissfully
    Freelance in Marketing & Communication
    July 2025 - Today (1 year and 1 month)
    Specializing in digital marketing and communication, I support you in growing your visibility, engaging your customers, and creating unique experiences. Discover my three main areas of work, simple and effective, to develop your online and offline presence, with a 360° and coherent vision.
    - Communication & Social Media
    - Brand Identity and Visibility
    - Digital Performance

    Keywords: Brand Identity and Visibility, Branding, Creation of print and web materials (flyers, business cards, banners…), Merchandising Creation, Google My Business page management, Press Relations, Organization of physical or digital events, SEA, SEO, social media management, digital strategy, etc.

    Digital Communication Communication Strategy Branding Social Media Community Management
  • LRVision
    Digital Marketing Manager
    March 2023 - April 2025 (2 years and 1 month)
    Toulouse, France
    For the brand Résineo®:
    • Creation and development of the digital strategy
    • Management of digitalization projects (implementation of new internal and external software, etc.)
    • Organization and hosting of monthly webinars
    • Project management: website redesign, video campaigns, etc.
    • SEA and SEO
    • Monitoring and analysis of KPIs to work on the acquisition strategy
    • Monitoring, analysis, and improvement of conversion rates on-site and via landing pages
    • Development of brand awareness through social media and digital partnerships (specialized blogs, influencers, etc.)
    • Photo and video content production
    • Implementation of the mailing and automation strategy
    • Actions to engage the network of approved partners (newsletters, webinars, blog post writing, etc.)
    • Community management (launch of TikTok, etc.)
    • Management of the website www.resineo.com
    • Intern supervision, training of internal teams and new hires
  • Planet Cards
    Content & Social Media Manager
    November 2020 - May 2022 (1 year and 6 months)
    Toulouse, France
    • Management and development of social media (posts, contests, partnerships…), handling customer and prospect feedback.
    • Influencer Marketing
    • Conception and application of storytelling, editorial planning.
    • Management of social ads campaigns on Instagram and Facebook
    • Creation of a steering committee for editorial synchronization between different departments (product, design, digital) and facilitation of the weekly meeting.
    • Management of activities around calendar events (product creation, social media communication, creation of special pages on the website)
    • Coordination of website page creation (homepage, category pages, partnerships…) in relation with product, UX design, IT, integration, design teams, etc.
    • Writing all marketing content for the website www.planet cards.com
    • Asilage: writing of the "Naissance" and "1 an bébé" catalogs
    • Management of relationships with key partners.
    • Supervision of the management of German and Italian social media.
    • Continuous monitoring and e-reputation on French, German, and Italian markets.
    • Management of the conception and production of content for all digital media (blog, social media, websites, partner sites, ...)
    • Regular reporting, page merchandising, creation of promo codes, monitoring of operation performance, customer complaint management
    • Training in SEO writing fundamentals.
    • Emailing (HTML)

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Education

  • Master's degree
    master
  • Master 1
    ESG TOULOUSE Business School
    2019
    Master 1

Skill set

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