Freelancer profile translated to English.

Description

👋 Hello, I'm Maëva, a UX/UI & Brand Designer (e-commerce expert).

For over 9 years, I've worked in the digital world within an e-commerce agency, where I've helped ambitious brands design and optimize their online experiences.

Today, I'm launching my own full-time business to support my clients with even greater impact, availability, and commitment, creating visual identities that strike, resonate, and endure.

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My key expertise:

🎨 Branding & Visual Identity

Logo, graphic charter, color palette, typography, brandboard, strategic positioning.

→ A strong, coherent, and differentiating brand.

📱 Social Media Design (Instagram)

Post & story templates, harmonious feed, highlights, optimized bio.

→ A professional and engaging image.

💡 UX/UI Audit

Ergonomic analysis, navigation, hierarchy, actionable recommendations.

→ Improved user experience and increased conversion.

🌐 Website Creation (Showcase & E-commerce)

Style guide/Design system - Wireframes and desktop/mobile mockups (Showcase websites, SaaS, landing pages, e-commerce).

→ A modern, fluid, and performance-oriented website.

🖨 Communication Materials

Business cards, brochures, menus, newsletters, icon packs... etc.

→ Coherent communication across all your materials.

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🤝 You are:

• A growing brand

• An e-merchant looking to scale

• A startup preparing its launch

• A team needing solid support

I can work independently or in collaboration with your product/marketing/tech teams.

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Because every brand has a story to tell. If you're looking for a partner to translate yours into a memorable experience, combining strategic vision and strong identity, I'd be delighted to design the next chapter with you.

📩 Quick response guaranteed.

Industry field of expertise

Languages

French
Native or bilingual
English
Conversational

Workplace preferences

Remote only

Primarily works remotely

WEEBY
Head of Creation Department - Art Director and UX/UI Designer
E-COMMERCE
January 2017 - January 2026 (9 years)
Paris, France
🚀 Key Responsibilities:
• Complete redesign of e-commerce websites focused on UX & conversion.
• Creation of wireframes, prototypes, and high-fidelity mockups (Figma).
• Front-end testing before deployment to ensure UX/UI compliance.
• User journey analysis & UX/UI audits.
• Creation of graphic charters (logos, colors, typography, UI kits).
• Design of conversion-focused advertising visuals (ads).
• Design of CRM templates & newsletter campaigns.
• Preparation of creative responses to tenders.
• Creation of a photo brief for the photographer.
• Creation of content for agency communication.
• Structuring and developing the agency's design department (processes & methodology).
• Management and recruitment for the agency's design department (supervision & leadership).

⚙️ Tools:
Figma · Adobe Suite · Shopify · Wordpress · Elementor · Notion · Hotjar · Clarity · Bugheard · Klaviyo · Brevo · Mailchimp, etc.
E-commerce User Experience Design User Interface Design Art Direction Webdesign
Nikkiagenda
Art Director - Student Entrepreneurship Project
ENTERTAINMENT AND LEISURE
September 2015 - December 2017 (2 years and 3 months)
Paris, France
🚀 Key Responsibilities:
• Creation of the logo and graphic charter.
• Creation of print communication materials: posters, flyers, business cards, press kits.
• Creation of promotional items: merchandise & apparel.
• Creation of custom illustrations.
• Website and application mockups.
• Production of motion design to illustrate the project visually and dynamically.

⚙️ Tools:
Illustrator · Photoshop · InDesign · After Effects.
Graphic Charter Logo Design Illustration Graphic Design Motion Design
Dialooog
Web Designer
CONSULTING AND AUDITS
June 2015 - August 2015 (2 months)
Paris, France
🚀 Key Responsibilities:
• Creation of the logo and graphic charter.
• Creation of print communication materials: business cards, letterhead, brochure, flyer, roll-up banner.
• Creation of a custom website using a Wordpress template.
• Creation of custom illustrations.

⚙️ Tools:
Illustrator · Photoshop · InDesign · Wordpress.
Graphic Charter Logo Design Wordpress Illustration Graphic Design