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Maëva Maria AfonsoMM

Maëva Maria Afonso

Community Manager | Social Media Instagram | CM

€410/day
Paris, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Maëva Maria

Welcome to my profile of Community Manager, UGC creator and Social Media expert!
I am Maëva, I attract and transform yourTARGETintoCUSTOMERthrough your social networks, by creatinghigh-performing social media strategiesandunforgettable content.

*My services:

🚀 Social Media Management
- Competitive intelligence and market analysis
- Social media audit
- Creation of tailor-made social media strategies aligned with your objectives
- Management and development of your online presence
- Creation of editorial calendars
- Performance analysis and results optimization

💬 Community Management
- Creation of engaging and relevant content (posts, stories, videos)
- Community management, moderation, and animation
- Development of an engaged and loyal community
- Implementation of more human and impactful communication

*Why collaborate with me?

🎥 Video & UGC Expertise: I create authentic and engaging content (Reels, TikTok, UGC) that captures attention from the first seconds and leaves a lasting impression.

📈 A strategic and results-oriented approach:
50,000 organic views generated (client case GMF Assurances)
+207% visibility (client case Magik Immo).

Every piece of content is created with a specific goal: visibility, engagement, credibility, and conversion.

Social media is no longer just about being visible. It's about becoming a brand that is noticed, remembered, and chosen 😉

Shall we chat? ☕️
LinkedIn:Maëva-Maria-Afonso
  • French

    Native or bilingual

  • English

    Conversational

  • Spanish

    Fluent

  • Portuguese

    Basic

Remote only
Primarily works remotely

Experience

  • Studio Maleha
    Founder Studio Maleha | Social Media Manager | Community Manager | UGC Creator
    SOCIAL NETWORKS
    October 2025 - Today (10 months)
    Paris, France
    I founded Studio Maleha with a clear mission: to transform brands' digital presence into genuinegrowth levers**. My approach combines **strategic vision**, **visual creativity**, and **performanceto enhance your brand image on social media.

    👩‍💻 My mission: Humanize & Convert
    I support brands that share values of **authenticity**, **excellence**, and **transparency**.
    While I have developed a particular affinity for thesports & wellnesssector (gyms, coaches), I also work across various industries to structure communication that captures attention andconverts your audienceinto loyal customers.

    ⚡ My pillars of expertise:
    • **Social Media Strategy**: Audit, editorial line definition, and structuring to transform visibility into concrete results.
    • **UGC & Video Creation**: Production of immersive and authentic content designed to capture attention in under 3 seconds and generate organic engagement.
    • **Community Management & Loyalty**: Strategic animation and moderation to rally an engaged community around your values (authenticity, excellence, transparency).
    🎯 My objective:
    Attract attention, strengthen your market authority, andconvert your audience into active customers.

    📌 References:
    • **Magik Immo (Real Estate)**: content strategy, community management
    • **Coach Hugo.O (Mental Coaching)**: personal branding, communication material creation
    • **Doma Services (VTC)**: communication material creation
    Communication Strategy UGC Video Editing Branding Growth Marketing
  • CFA Cerfal
    Head of Communication and Marketing
    EDUCATION AND E-LEARNING
    October 2024 - March 2025 (5 months)
    Montrouge, France
    For this historic player in education, I managed global communication with a dual objective: modernizing the institutional image and boosting apprentice recruitment.

    📈 Performance & Organic Growth:

    *+200 followers acquired in just 30 dayson a single campaign, with no advertising budget.
    • **Complete restructuring of the Instagram feed**: implementation of a rhythmic editorial triptych ("Did you know?", "Behind the scenes", "Focus on") for easier memorization.
    • **Engaging campaign**: launch of an interactive digital campaign (generating a high interaction rate).

    🌐 Digital Strategy & Content Management:
    • **Social Media & Web**: Management of strategies on Instagram, Facebook, LinkedIn, and YouTube. Production of editorial and visual content optimized to capture a young audience.
    • **Strategic Emailing**: Design and distribution of segmented newsletters to over **7,500 recipients**.
    • **Data & Reporting**: Monthly performance analysis for continuous strategy adjustment.

    🎤 Events & Offline Marketing:
    • **Management of the CFA Fair**: Full logistics, partnerships, and ticketing management.
    • **Print Support**: Graphic design and production chain coordination (printers, graphic designers, final approval).
    • **Partnerships**: Management of immersive video projects in collaboration with training units (UFA).
    Communication Strategy Visual Identity Email Marketing Event Management Social Media
  • GMF ASSURANCES
    Content Manager & Content Production Manager
    BANKING AND INSURANCE
    October 2022 - September 2024 (1 year and 11 months)
    Levallois-Perret, France
    Within the communication department, my main mission was tomodernize the institutional imageof GMF and create genuineproximitywith the specific target audience of public service agents.

    📈 Performance & Results (100% Organic):

    *+50,000 views generatedon created content, without any advertising investment.
    • **Engaged audience**: Strong resonance and interaction within the ASP community.
    *Successful positioning**: Transformation of an institutional image into a **human**, **accessible**, and **embodiedvisual identity.

    🎥 Content Creation & Levers Activated:
    • **Reels/Shorts Format**: Scripting, immersive filming, and dynamic editing to humanize the brand.
    • **"Seasonal Themes" Strategy**: Creation of specific content during key annual periods to maximize relevance.
    • **Job Valorization**: Highlighting agents through short and authentic formats.
    🤝 Strategic Management:
    • Management of the multi-platform editorial calendar and coordination of influence projects.
    • Creation of detailed reports to measure effectiveness and adjust communication.
    Communication Strategy Video Editing Influencer Marketing Data Analysis Online Reputation

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Education

  • Master Editorial Marketing and Brand Content
    Sup de pub
    Cette formation aborde la manière dont les marques ont évolué pour devenir de véritables acteurs médiatiques, en utilisant des canaux de communication variés tels que les revues, blogs, podcasts, séries et jeux. Le cursus se concentre sur le Brand Content, c’est-à-dire le contenu de marque, en couvrant tous les aspects de la stratégie à la production de contenus. Il met un accent particulier sur l'importance du travail d’écriture pour créer des formats culturellement riches et captivants afin d'attirer l'attention des consommateurs.
  • Bachelor 360° Plurimedia
    PSH SUP
    2022
    La formation Bachelor Chargé de Communication 360 est un programme intensif qui prépare les étudiants à devenir des spécialistes en communication plurimédia. Certifié de niveau 6 et enregistré au RNCP, ce cursus développe des compétences clés réparties en trois blocs : contribuer à la stratégie de communication plurimédia, concevoir des plans de communication, et piloter des actions de communication. Les étudiants apprennent à gérer des campagnes de manière efficace, à agir comme des chefs d'orchestre de leur service, et à sauvegarder l'image et l'identité de leur entreprise.

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