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Maelle B.MB

Maelle B.

Operations Director & Head Of Sales

€690/day
Lyon, FR
8-15 years

Average response time: 2 hours

Freelancer profile translated to English.
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About Maelle

With over 10 years of experience in business strategy and development (including founding and managing a digital health startup), I now work as a freelance Operations Director on a part-time basis or as an outsourced Head of Sales for startups, SMEs, and scale-ups.

🎯 My value: to help you concretely structure, manage, and grow your business.

✅ Responsibilities I take on:

Operational Management
As a true right-hand person to the executive, I support you in the operational implementation of your strategy: structuring the organization, managing priorities, and putting effective actions in place.

Sales Management**and Acquisition Strategy**
Structuring sales teams, processes, performance management, individual coaching, recruitment, and skill development.
I can also be the sole salesperson on the team (Cold Calling 📞 doesn't scare me).

Strategic Project Management
Transformation projects, fundraising, launching new offerings or internal tools: I take the lead on topics you don't have time to manage.

Recruitment & HR Structuring
Over 100 recruitments completed (sales, purchasing, ops, tech profiles). I help you clarify your needs, screen candidates, conduct interviews, and establish solid HR foundations.

Purchasing & Partner Management
With a background in purchasing, I help you identify, negotiate, and contract with the right partners, suppliers, or service providers.

✅ Why work with me?

🚀Results-oriented and Committed (+ good interpersonal skills)
€7M in revenue managed / +70 people managed / +100 recruitments led

🧠A true "Swiss Army Knife"
I can quickly adapt to your challenges.

👉 Looking for a truly experienced, hands-on right-hand person who can take the lead without creating dependency? Let's talk!
  • French

    Native or bilingual

  • English

    Fluent

Can work on-site
Lyon (up to 40km)

Experience

  • Lianeli
    Entrepreneur / President and Co-Founder of Lianeli
    HEALTH AND WELLNESS
    June 2022 - Today (4 years)
    Lyon, France
    Business Development & Partnerships
    Prospecting, negotiation, contracting, and retention of B2B clients: companies, health insurers, healthcare professionals. Creating synergies with strategic partners.

    Strategy & Management
    Defining the company's vision, structuring the offering, team management, agile project management, structuring legal elements.

    Project & Product Manager
    Defining technical requirements, prioritizing, and managing projects.

    Marketing, Communication & Market Research
    Developing positioning strategy, competitive intelligence, communication campaigns, and digital marketing.

    Financing & Fundraising
    Structuring and obtaining public funding (BPI, Region, Lyon Metropolis), fundraising from private investors, bank negotiation.

    Innovation & Entrepreneurship Ecosystem
    Active within FrenchTech, incubators, SATT, impact entrepreneurship networks. Impact company awarded in several calls for projects in health innovation, digital, and equal opportunities.
  • ALBERT & CO
    Operations Director then General Manager
    CONSULTING AND AUDITS
    August 2019 - July 2022 (2 years and 11 months)
    Lyon, France
    From First Employee to General Manager!

    Strategic & operational development of a purchasing consulting firm experiencing strong growth (from 1 to 70 employees, from 1 to 6 branches, from €50K to €7M in annual revenue).

    Business Development & Sales Development
    Managing prospecting and business development with various stakeholders (startups, SMEs, mid-cap companies).

    Recruitment & Management
    Recruiting and managing teams: purchasing consultants & business managers.

    Purchasing Project Management
    Operational intervention with clients to structure and optimize their purchasing strategy.

    Strategy & Firm Structuring
    Participating in defining the overall strategy and multi-branch deployment. National & international deployment. Establishment of 6 branches in France and Canada (Nantes, Lyon, Grenoble, Paris, Belfort, Montreal).
  • ALBERT & CO
    Business Manager / Creation of the Lyon Branch
    CONSULTING AND AUDITS
    January 2017 - March 2020 (3 years and 2 months)
    Lyon, France
    IntrapreneurLaunching and developing the Lyon branch.

    Branch Creation & Management
    Establishing the business in Lyon: defining the offering, local structuring, developing the client portfolio.

    Business Development
    Growing from 0 to 12 clients in 1 year (startups, SMEs, mid-cap companies), generating €2M in annual revenue.

    Recruitment & Team Management
    Building a team of 20 consultants in 12 months; managing 3 Business Managers from the second year.

    Operational Mission Support
    Managing Purchasing projects with clients with tailored support.

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Education

  • Master 2, Business School - General track with specialization in Supply Chain Management & Purchasing
    SKEMA Business School
    2013

Skill set

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