Freelancer profile translated to English.

Description

In freelancing, there is freedom. Freedom to make choices, including the choice of autonomy. At the end of 2017, I decided to leave the communication agency where I had worked for almost 16 years to start my own business as a social listening / social data analyst. I carry out: image/brand audits, sector benchmarking, insight research and trend analysis, exploratory audits, mapping, and a bit of data visualization and analytics. I am currently self-training in user research, a specialty of UX design focused on user research.

Workplace preferences

Remote only

Primarily works remotely

Social Data & Research
Social Data & Research analyst
October 2018 (7 years and 8 months)
Paris
I study and decipher your online ecosystem to support you in all the life cycles of your business. What I offer: >> Inspire and guide your business through listening to and studying online information and trends >> Listen to your target audience, observe trends, measure market potential, study the competitive landscape. My approach >> Combine listening to visible online data with the analysis of invisible data represented by internet users' search trends, their keyword choices, and expressions. I perform: - Online visibility audits - Benchmarking - Influencer mapping - Intelligence reports in French and English (daily, weekly, monthly) - Creation and management of intelligence projects
Publicis Consultants MSLGROUP
Research & Analysis Manager
January 2009 - October 2018 (9 years and 9 months)
Paris
>> Co-manager of the online intelligence and studies department - Publicis Consultants MSL >> Joint management of a team of 10 people >> Development of commercial offerings and work on intelligence and study methodologies >> Project management and client relations >> International project management >> Coordination and management of intelligence missions
Publicis Consultants Net Intelligenz
E-reputation analyst
October 2001 - December 2008 (7 years and 2 months)
>> Coordination and management of intelligence missions >> International project management >> Intelligence reports in French and English >> Institutional clients and major accounts >> Crisis intelligence E-reputation audits