About Lyna
- Social media strategy (positioning, editorial line, content recommendations)
- Content creation (posts, visuals, short videos)
- Creative recommendations & shootings aligned with your branding
- Strengthening brand image and visual consistency
- Creation of communication materials (digital and print)
- Global support or one-off missions
French
Native or bilingual
English
Native or bilingual
Spanish
Conversational
Arabic
Basic
Experience
- Cryolase - Centres dermo-esthétiquesAvrilCOMMUNICATION MANAGERHEALTH AND WELLNESSApril 2025 - November 2025 (7 months)- Management of the company's overall communication: strategy, social media, influence, and B2B partnerships- Organization of promotional events to enhance visibility and brand image- Creation of digital and print visual materials (banners, posters, newsletters, social media content…)- Supervision and coordination of photo shoots and communication campaigns- Management and coordination of internal teams (community manager) and external service providers (agencies, freelancers)
- Klepierre - CCRMARKETING & COMMUNICATION PROJECT MANAGERRETAIL (LARGE RETAILERS)January 2024 - June 2024 (5 months)Thiais, France- Management & monitoring of the center's operational projects (Influencer Animations and Events) with creation of dedicated reports- Responsible for communication materials (brochures, totems, website, store sheets, newsletters, and landing pages)- Social media: content creation, trend & performance analysis
- L'Oréal SA - L'Oréal FranceSOCIAL MEDIA & ENGAGEMENT ASSISTANTFASHION AND COSMETICSJanuary 2023 - June 2023 (5 months)Paris, France- Lead production and distribution of content on Instagram- Management of campaigns and activations with influencers- Community management: moderation of the online community- Responsible for a newsletter and strategic watch for countries- Collaboration with various teams (medical, marketing, communication)
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Education
- MASTER MARKETINGSciencesPo2023MASTER MARKETING
- BACHELOR IN ECONOMICSSciencesPo2020BACHELOR EN ÉCONOMIES