About Lylia
French
Native or bilingual
Experience
- E.LeclercMarketing and Communications ManagerOctober 2021 - January 2022 (3 months)
- NICOLASCRM & Loyalty Project ManagerJanuary 2018 - September 2021 (3 years and 8 months)94320 Thiais, France- Implementation of the new Nicolas loyalty program- Construction, maintenance, and analysis of CRM performance monitoring reports- CRM Animation- Campaign Management- Green Program Management- Management and monitoring of loyalty program improvement projects- Loyalty Program Animation- Simplification of customer journeys- Management and coordination of privilege events (Meetings, Grand Wine Privileges & Champagne Privileges, Masterclasses…)- Partnership Management
- NICOLASCommunications OfficerJuly 2017 - December 2017 (5 months)94320 Thiais, France- Development and updating of communication tools and materials related to commercial operations:- Implementation of all print communication materials for Switzerland- Global Kit Switzerland (Posters and neck tags)- Development and management of Wine & Nectar catalogs for Switzerland- Communication & Space Buying Switzerland- Management and formatting of Christmas catalogs for France / Switzerland / Belgium
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Education
- BTS Graphic Design, Graphic DesignISCIO2016BTS Design graphique, Design graphique
- Digital MarketingShaw Academy2016Marketing digital