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Lydia OdularuLO

Lydia Odularu

Project Manager | GTM | B2B SaaS | MarTech

€463/day
Manchester, GB
8-15 years

Average response time: 1 hour

About Lydia

👋🏾 Project Manager with 8+ years of experience leading multi-regional teams for B2B SaaS & MarTech initiatives.

Known for maximising profits by delivering programs on time, improving operational efficiency, and reducing deployment errors.

I specialise in marketing led delivery, across multi-functional global teams including; marketing, sales, product, and engineers to translate go-to-market strategy into a clear road map that drives clarity, alignment and measurable business outcomes.

Embody strong stakeholder management for both internal & external partners.

➡️ ➡️ ➡️ Certified with Project Management Google Certificate ⬅️ ⬅️ ⬅️

➡️ ➡️ ➡️ Certified with Digital Transformation Google Cloud Certificate ⬅️ ⬅️ ⬅️

➡️ ➡️ ➡️ Generative AI Certificate PENDING ⬅️ ⬅️ ⬅️

đź’Ľ PROJECT PORTFOLIO SNAPSHOT đź’Ľ
→ Digital Marketing Strategy resulted in 25% CvR increase from A/B ad tests and funnel optimisation.

→ Developed Power BI reporting frameworks that improved data visibility by 40%, enabling senior leadership to make faster, evidence-based decisions.

→ Delivered a 30% increase in operational efficiency by redesigning workflows, coordinating cross-functional teams, and embedding scalable automation frameworks. (Agile: Scrum / Kanban)

→ Reduced deployment errors by 23% by strengthening governance frameworks, standardising delivery processes, and improving cross-team operational alignment. (LEAN Six Sigma)
  • English

    Native or bilingual

Can work on-site
Manchester (up to 50km)

Experience

  • Unity Mutual
    Project manager - Go to market
    BANKING AND INSURANCE
    May 2024 - October 2025 (1 year and 5 months)
    Manchester, United Kingdom
    â—Ź Developed reporting frameworks and Power BI dashboards, improving data visibility by 40% and enabling senior leaders to make informed decisions.
    â—Ź Developed and executed comprehensive project documentation, change-management processes, and requirement-gathering frameworks, strengthening governance and improving adoption across technical and non-technical teams.
    â—Ź Delivered program components within a ÂŁ1.5M budget and planned timelines, maintaining cost efficiency through careful resource planning, scope management, and financial tracking.
    â—Ź Ensured compliance with regional and industry standards, reducing operational risks and improving performance predictability through proactive monitoring, risk forecasting, and escalation management.
    â—Ź Achieved a 30% increase in operational efficiency by redesigning workflows and embedding scalable frameworks across teams.
    Microsoft Power BI Technical project management Risk Management Data analysis Change Management
  • Rockwell Automation
    Project Delivery Manager
    TECH
    March 2023 - March 2024 (1 year)
    â—ŹLed the implementation of industrial automation solutions, achieving a 30% increase in operational efficiency by redesigning workflows and embedding scalable automation frameworks across teams.
    â—ŹCoordinated delivery across 15+ stakeholders (engineering, product, sales, marketing) in EMEA/APAC, increasing delivery velocity through improved cross-team governance.
    â—ŹDeveloped and executed comprehensive project documentation, change-management processes, and governance frameworks.
    â—ŹImproved adoption through overseeing testing & implementation roll outs across technical and non-technical teams.
    â—ŹCoordinated and coached cross-functional teams across engineering, product, marketing, and sales, accelerating delivery timelines to maximise profits
    â—ŹImplemented governance processes including RAID logs, risk mitigation plans, and milestone tracking to maintain project momentum and prevent delivery delays.
    Leadership Development Risk Management Project Governance Agile Project Management Change and Transformation Management
  • Spotify
    Manager Strategy Operations
    TECH
    April 2022 - December 2022 (8 months)
    London, United Kingdom
    â—Ź Delivered multi-market operational improvements across NORDICS & LATAM markets including reducing deployment errors by 23% and scaling automation adoption by strengthening governance and quality assurance frameworks.
    â—Ź Managed high-value stakeholder relationships including enterprise clients and global partners improving delivery accuracy and ensuring alignment with strategic business goals.
    â—Ź Developed and executed comprehensive project documentation, change-management processes, and requirement-gathering frameworks, strengthening governance and improving adoption across technical and non-technical teams.
    â—Ź Ensured compliance with regional and industry standards, reducing operational risks and improving performance predictability through proactive monitoring, risk forecasting, and escalation management.
    Governance Quality Assurance Quality Management Business Operations Technical project management

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Education

  • Google Project Management Certificate
    Google Project Management Certificate
  • Salesforce for Marketers Certification
    2019
    Salesforce for Marketers Certification

Skill set

Categories