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Lydia A.LA

Lydia A.

Social Media Manager | Content Creation

€400/day
Metz, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Lydia

Do you want your social media to become a real lever for growth and engagement for your brand? I can help you.

I work with companies, freelancers, and personal brands to create tailored content and strategies designed to achieve your goals. Together, we can design reels, carousels, stories, videos, and visuals that capture your audience's attention and keep them loyal. For my current clients, this content generates over 800,000 views per month and over 200 followers per month per account.

I can also manage your communities daily, adapting the tone and pace to your brand, to boost engagement and loyalty. Some pages I manage have seen their interactions increase by over 150% in six months.

If you want to accelerate your visibility, I manage your Meta, LinkedIn, or TikTok Ads campaigns (budgets up to €10,000), optimizing ROI and reach. I can also improve your SEO and digital content, write articles and posts that increase your organic traffic, and manage influencer partnerships to reach new audiences. Each action is tracked via precise KPIs and adjusted to maximize results.

My clients appreciate my creativity, responsiveness, and results-orientation, as well as my ability to quickly understand their world and transform their objectives into concrete actions.

If you are looking for a freelance Social Media Manager capable of boosting your visibility, energizing your community, and generating measurable results, let's talk about your project: I am ready to help you achieve your goals!
  • French

    Native or bilingual

  • English

    Native or bilingual

Can work on-site
Metz (up to 50km), Paris (up to 10km), Luxembourg (up to 10km), Strasbourg (up to 10km), Nancy (up to 10km)

Experience

  • Diwital / Anti-Âge Magazine
    Social Media Manager
    SOCIAL NETWORKS
    November 2019 - November 2025 (6 years)
    Paris, France
    I managed a portfolio of over 25 clients with a clear objective: to generate measurable performance. From strategy to execution, I structured action plans focused on growth and acquisition.

    My photo and video productions generated over 800,000 monthly views, with an average growth of +200 followers per month per account, by optimizing formats, hooks, and engagement mechanics.

    I also managed Meta Ads campaigns with budgets exceeding €10,000, working on A/B testing, targeting, and continuous optimization to maximize ROI and reduce cost per result.

    The analysis of KPIs (reach, engagement rate, CPC, conversions) and strategic reporting allowed me to adjust levers in real-time and to incorporate each action into a data-driven, results-oriented logic.
    Video Editing Journalism Social Media, Instagram, Meta Ads, Google Ads, Google Analytics, Canva, CapCut Growth Strategy Generative AI
  • PARASHOP
    Social Media Manager
    HEALTH AND WELLNESS
    April 2019 - October 2019 (6 months)
    Île-de-France, France
    Here is a version focused on performance and business impact, in the same tone as the previous one 👇

    I managed the daily activity of Facebook and Instagram accounts with a structured editorial strategy (one post per day), leading to 50% subscriber growth in six months.

    I designed and managed paid marketing campaigns (monthly budget of €100), optimizing targeting and formats to maximize visibility and engagement within a controlled budget.

    I also developed partnerships with influencers like The Ginger Chloé (Chloé Bidault), from identification to negotiation, to increase brand awareness and credibility with new audiences.

    In parallel, I wrote high-value blog articles (health and beauty tips) to strengthen natural referencing and position the brand as an expert in its market.

    I contributed to the coherence of the brand's online and offline image through the design of promotional materials in-store (seasonal highlights like Mother's Day) and the implementation of strategic contests aimed at boosting engagement and acquisition.
    Influencer Relations Paid Marketing Photography Adobe Creative Suite Community Management
  • TOTEM cpl Conseil et Formation
    Social Media Manager
    CONSULTING AND AUDITS
    November 2018 - April 2019 (5 months)
    Île-de-France, France
    I initiated the brand's digital presence by creating and structuring its Facebook and LinkedIn accounts, then ensuring their development through a coherent and visibility-oriented editorial strategy.

    I managed the website's SEO overhaul to improve organic ranking, increase qualified traffic, and strengthen the company's digital presence on its strategic keywords.

    I wrote high-value articles to support the content strategy, reinforce brand expertise, and optimize natural referencing.

    Finally, I designed and produced videos and promotional materials to showcase the company at events and seminars, working on visual impact and messaging to maximize reach and engagement.
    Facebook Marketing Facebook Ads Digital Communication SEO Writing LinkedIn Marketing

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Education

  • Community Manager
    Ecole Webstart
    2019
    Community Manager, web
  • Bachelor's Degree, English Language and Literature / Letters
    Université Paris Diderot
    2016
    Licence, Langue anglaise et littérature / lettres

Skill set

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