Freelancer profile translated to English.
Back to original languageAbout Lya
Hello, My name is Lya and if you are looking to improve your visibility, structure your communication, and increase your impact. I can help you create and optimize your brand image, both online and offline.
Passionate about communication and management, I have built my career on concrete experiences in communication, events, and marketing. Today, I help companies position themselves better, attract their target audience, and transform their communication into a real growth lever.
My approach is simple: listen, understand, then propose effective solutions tailored to your goals. I save you time by taking charge of your communication strategy with a global and coherent vision.
Creative, rigorous, and results-oriented, I have worked in demanding environments such as the wine sector and events, where I learned to promote products, artists, and brands in competitive contexts.
I can help you with several areas:
Building and improving your brand image
Content creation and impactful communication
Digital strategy and online visibility
Search engine optimization (SEO) to attract more clients
Consulting and guidance
My goal: To help you achieve yours!
French
Native or bilingual
English
Fluent
Can work on-site
Cannes (up to 50km), Fréjus (up to 10km)
Experience
- Domaine Grande BastideCommunication Officer / Versatile EmployeeWINE AND SPIRITSJuly 2021 - September 2025 (4 years and 2 months)Tourrettes, FranceDuring my experience at the La Grande Bastide wine estate, where I worked for 4 years as a seasonal worker and then as an apprentice (BTS and Bachelor's degree), I developed a dual strategic and operational skill set. I was responsible for managing social media, events, content creation, and communication materials (POS displays, posters, flyers). This experience allowed me to combine theory and practice to improve the estate's visibility and brand image.
- KokoonInternshipRETAIL (SMALL BUSINESS)January 2020 - January 2020Fréjus, FranceDuring my one-month internship at Kokoon, I discovered the internal workings of an organization and developed organizational and relational skills. This experience allowed me to adapt quickly to a new professional environment, work in a team, and understand the challenges related to customer satisfaction. I also strengthened my rigor, my sense of service, and my ability to be proactive on a daily basis.
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Education
- Bachelor in Media Communication and Digital Strategy (Bac+3)Formaplus2025Bachelor Chargé de Communication Média et Stratégie digitale (Bac+3)
- Higher National Diploma in Operational Commercial Management (Bac+2)Formaplus2024Brevet de technicien supérieur Management Commercial Opérationnel (Bac+2)
Certifications
- Bachelor in Media Communication and Digital StrategyFormaplus2025