Luis Nickel

Do you finally want to achieve predictable revenue with your online shop – not just have "a nice website"?

I'm Luis and I help companies in the DACH region build, optimize, and profitably scale e-commerce projects.

My focus: Shopify, Shopware 6, and WooCommerce – from shop setup and conversion optimization to multilingual SEO and Google Ads. I don't just work with technical precision, but always think in terms of revenue. Every decision in a project has one goal: more qualified visitors, higher conversion rates, measurable growth.

What I specifically support with:

- Setting up new shops (Shopify, Shopware 6, WooCommerce)

- Optimizing existing shops (loading times, UX, checkout flows)

- B2B shop systems with individual requirements (price lists, customer groups, configurators)

- Multilingual SEO for international markets (DE/EN/FR and more)

- Google Ads & Shopping campaigns with a focus on ROAS

- Landing pages and conversion funnels

- Shopify Theme Customizing (Dawn, Impact, Prestige, etc.)

- WooCommerce and WordPress integrations

What sets me apart:

I don't just come from a technical background; I also bring marketing and sales knowledge – from projects with industrial suppliers, food brands, cleaning technology, automotive, and gastro startups. This means: I understand your business model before I write a line of code.

Whether it's a single project or a long-term collaboration – I deliver in a structured way, communicate transparently, and focus on results rather than hours.