Freelancer profile translated to English.
Back to original languageAbout Ludovic
Art Director | Specialist Branding, UX-UI, Social Media, Packaging, Generative AI, Prompt design
Multidisciplinary Branding specialist Art Director, I design strong and coherent visual experiences: brand strategy, visual identity, UX/UI, social media, and packaging.
Expert in generative AI, I integrate these technologies into my process to multiply productivity and creativity, without sacrificing the requirement for true artistic direction.
From startups to multinationals, I support companies in creating engaging visual systems where every touchpoint conveys your values and captures your audience.
More work atludovic-tran.com
Recent clients: Alan, Swile, Malt, Yuk Renault, Publicis, Chanel, Sanofi…
Feel free to share your specifications to get a precise quote tailored to your needs. 🙏
French
Native or bilingual
English
Native or bilingual
Can work on-site
Paris (up to 50km), Marseille (up to 10km)
Experience
- BUNSHA SAS
On Malt
Art Director KiabiRETAIL (LARGE RETAILERS)November 2025 - June 2026 (8 months)Paris, FranceArt direction and production of a series of AI fashion visuals for the Kiabi spring campaign. A universe faithful to the brand's DNA — accessible and bright — with controlled coherence in lighting and colorimetry, far from the generic rendering of AI. - PublicisGraphic Designer / Art DirectorRETAIL (LARGE RETAILERS)December 2008 - November 2012 (3 years and 11 months)Paris, FranceArt Director at Publicis, I oversaw the art direction of advertising campaigns and 360° initiatives — from print to the early days of digital. I also designed bold street marketing operations, intended to surprise and generate buzz. A school of the big idea, where creativity had to constantly meet its audience, both on the street and on screen.
- ExtremeGraphic DesignerRETAIL (LARGE RETAILERS)November 2005 - November 2008 (3 years)Paris, FranceI started as an Assistant Art Director, at the heart of the agency, learning its rhythm and demands. Very quickly, working with junior copywriters, I conceived and produced campaigns for major brands — Coca-Cola, Peugeot, Colgate. From the raw idea to the final deliverable, I learned to transform a brief into a strong concept. A school of rigor and creativity that still shapes my way of creating today.
Reviews
Recommendations
FU
+5
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Education
- BTS in Visual Communication - Graphic DesignerArgos2008BTS option Graphisme - Graphiste