About Lucile
- Influence Strategy: audit, recommendations, creative concepts, objectives
- Monthly or one-off campaign management: creator sourcing, negotiation, talent relations, operational monitoring, agency/client coordination, reporting, trend monitoring, strategic recommendations
- Talent Management: supporting content creators in developing their communities and managing their partnerships.
French
Native or bilingual
English
Fluent
Spanish
Conversational
Experience
- HUELLA INFLUENCEInfluence Project Manager and Talent ManagerSOCIAL NETWORKSMay 2026 - Today (3 months)Paris, FranceI design and manage influence strategies that connect brands, media, and content creators.From idea to deployment, I envision authentic collaborations, develop editorial formats, and support talents in projects that resonate with audiences.My approach combines strategy, creativity, and understanding of platform dynamics.
- Influence strategy and campaign management for brands and agencies: strategy, recommendations, creator casting, negotiation, operational monitoring, analysis, and reporting.
- Supporting content creators in their career development: consulting, partnership management, production.
- BRUTSocial Media & Influence ManagerPRESS AND MEDIAAugust 2022 - June 2026 (3 years and 10 months)Paris, France
- Strategy and development of social media for media figures (Elise Lucet, Laurent Delahousse...): definition of editorial line, strategy, filming support, creation, writing, and production of formats (YouTube).
- Influence project management (Duolingo, Nissan, VISA, brand content...): influence strategy, creator casting, negotiation, operational monitoring, and performance analysis.
- SKEMA BUSINESS SCHOOLCommunity & Influencer OfficerEDUCATION AND E-LEARNINGJanuary 2019 - January 2022 (3 years)Paris, France
- Development and management of the school's social media (Instagram, Facebook, LinkedIn, Twitter): management of editorial calendars, content and visual creation, community management, reporting, and KPI analysis.
- Influence marketing strategy: development of an influence strategy to promote the school's work, contact initiation, and collaboration follow-up.
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Education
- Master 2 - Digital Project Management andInstitut Mines Télécom Business School2019Master 2 - Management de projets digitaux et
- Master 1Institut Mines Télécom Business School and ESG UQAM2018Master 1