LRFreelancer profile translated to English.
Back to original languageAbout Lucie
WebMaster Designer
🎯 Committed Webmaster Designer – Creation & redesign of custom WordPress sites
After a career change and obtaining my RNCP6 title as a Web UX/UI Designer, I now support entrepreneurs, associations, and impact project leaders in creating or redesigning their digital ecosystem.
💡 Coming from a commercial assistant background (real estate and IARD insurance), I developed a rigorous, structured, and relationship-centered approach. Today, I combine this experience with my role as a family caregiver for over a year, which enhances my listening skills, patience, and desire to create accessible, human, and sustainable tools.
🧰 My added value: a multi-skilled and inclusive approach
• Custom WordPress sites: design, sitemap, responsive, accessibility, security
• Visual identity: logo, graphic charter, color palette, typography
• Web writing and editorial strategy (static pages, articles, SEO)
• SEO audit, content structuring, optimization of existing content
• Creation of print & digital materials (flyers, cards, brochures, videos)
• Coaching or personalized digital communication support
✨ What sets me apart:
• Invisible disability ambassador for Diversidays
• Commitment to inclusive and benevolent tech
• Experience in facilitating tech communities
• Listening skills, simplification, and step-by-step support
📍 Based in Lyon – available remotely throughout France
🎁 First meeting offered to understand your needs and see if we can team up!
French
Native or bilingual
English
Conversational
Can work on-site
Lyon (up to 50km)
Experience
- E.I. Lucie RUSSEILWebMaster DesignerPRESS AND MEDIAJanuary 2024 - Today (2 years and 5 months)Lyon, France🎯 Committed Webmaster Designer – Creation & redesign of custom WordPress sitesAfter a career change and obtaining my RNCP6 title as a Web UX/UI Designer, I now support entrepreneurs, associations, and impact project leaders in creating or redesigning their digital ecosystem.💡 Coming from a commercial assistant background (real estate and IARD insurance), I developed a rigorous, structured, and relationship-centered approach. Today, I combine this experience with my role as a family caregiver for two years, which enhances my listening skills, patience, and desire to create accessible, human, and sustainable tools.🧰 My added value: a multi-skilled and inclusive approach• Custom WordPress sites: design, sitemap, responsive, accessibility, security• Visual identity: logo, graphic charter, color palette, typography• Web writing and editorial strategy (static pages, articles, SEO)• SEO audit, content structuring, optimization of existing content• Creation of print & digital materials (flyers, cards, brochures, videos)• Coaching or personalized digital communication support✨ What sets me apart:• Invisible disability ambassador for Diversidays• Commitment to inclusive and benevolent tech• Experience in facilitating tech communities• Listening skills, simplification, and step-by-step support📍 Based in Lyon – available remotely throughout France🎁 First meeting offered to understand your needs and see if we can team up!
- E.I. Lucie RUSSEILCo-facilitator of MasterclassesPRESS AND MEDIAJanuary 2023 - Today (3 years and 5 months)🎤 Co-facilitator of masterclasses on digital communication for Activ'Créa AKSIS, I speak to project leaders and entrepreneurs to demystify web tools and visibility strategies.Using an inclusive and accessible approach, I cover concrete topics such as WordPress site creation, SEO best practices (natural referencing), and the basics of a coherent digital presence, even with limited resources.Objective: to provide clear, jargon-free guidance to empower everyone to confidently advance their project.
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Education
- Web UX/UI Designer | RNCP6 titleM2i2023🎨 Design graphique & UI Culture graphique, typographie, couleurs, tendances et règles de composition Création de supports print : flyers, documents longs, plaquettes Création de logos, pictogrammes, boutons Réalisation de visuels pour le web & le print (Photoshop, Illustrator) Création de maquettes web responsives Webdesign orienté utilisateurs 💡 UX & UI Design Principes de l’UX design, processus itératif, normes et qualité Création de personas, veille concurrentielle, parcours utilisateurs Élaboration de chartes graphiques, moodboards, wireframes, blueprints Prototypage d’interfaces interactives (Adobe XD) Tests utilisateurs et partage de prototypes 🌐 Développement web & CMS Création de pages HTML/CSS : structure, responsive design, media queries Introduction à Bootstrap Découverte du JS, jQuery, PHP, base de données PhpMyAdmin Création de sites avec WordPress : thème enfant, templates, CPT, champs personnalisés Sécurisation de WordPress, mise en ligne, initiation WooCommerce & paiement en ligne 🧠 Gestion de projet & webmarketing Rédaction de cahier des charges & brief client Méthodologie de projet (suivi, communication, contraintes) Notions de stratégie e-marketing, inbound marketing Choix nom de domaine & hébergement Suivi de calendrier éditorial 🔍 Référencement naturel & communication web SEO : principes de base, facteurs de positionnement & erreurs à éviter Rédaction web optimisée Initiation aux outils d’analyse (statistiques, comportements) Création & diffusion de newsletters Législation : droits d’auteur, RGPD, publication sur moteurs de recherche 🎞 Motion design & audiovisuel Introduction à After Effects & principes d’animation Création de storyboard d’animation publicitaire Réalisation de vidéos animées (web & réseaux sociaux) Export & diffusion via plateformes vidéos