Freelancer profile translated to English.

Description

I guide on the messaging to be used and select the language elements to adopt within internal teams. Thus, I ensure the promotion of projects in deployment and I foster user adoption.

My preferred areas are aesthetics, decoration, and the luxury world.

E-commerce fashion, decoration, or fooding site, concept store, designer, stylist, life coach, do you want to improve your brand image, boost your communication?

How to make readers and customers want more?

How to simplify your offer to be understood instantly?

How to make more money from your specialty?

My goal: to create magnetic and captivating stories across all communication media.

First a writer, creating articles that work has always been my goal. Today, creating articles and content that create value and build loyalty is a galvanizing challenge.

Everyone is their own personal copywriter.

Like this candidate who makes you read this umpteenth indigestible cover letter to persuade you to hire them.

Being a copywriter who increases your ad response rate is another story.

Instagram Specialist!

"How to seduce and persuade customers with only your words".

Languages

French
Native or bilingual
English
Conversational

Workplace preferences

Can work on-site

Paris (up to 50km), Paris (up to km)

Lucie Minimalise
Creator and writer
PRESS AND MEDIA
December 2017 - August 2020 (2 years and 8 months)
Personal blog on minimalism and elegance

Community management (Instagram, Facebook, and Blog)
Creation of the Facebook group "Les Ambassadrices du Minimalisme Elegant"
Creation of impactful content
Creation of a mailing list and a sales funnel with a lead magnet
Web marketing
Development of my blog with WordPress
SEO

Conferences on blogging and monetization
Speaker on personal development, conference title "Minimalist and Happy"
How to make a living from your blog?
I don't want to make a living from my blog through partnerships and affiliate marketing. It is important for me to remain independent and gain the trust of my community. I share my advice on monetizing your business through coaching or training (infopreneurship).
It is therefore essential to master emailing, copywriting, and the creation of irresistible content.
Lifestyle Fashion Web writing Decoration Blog
Médias France
Web & Print Writer
PRESS AND MEDIA
September 2016 - January 2020 (3 years and 5 months)
Paris, France
Identification of individuals to interview (entrepreneurs and startup leaders)
Development of an interview guide
Conducting open or semi-structured interviews
Editorial writing and proofreading cycles

Writer for Médias France:
- Madame Figaro
- Marie-Claire
- Forbes web & Print
- Déco.fr
Web writing Journalism Print communication
Sony CSL
Social Media Strategy Consultant (Instagram)
TECH
July 2018 - August 2018 (1 month)
The Sony brand is developing its Pro range network across Europe. As a key player in this evolution, Sony Pro France contacted me to explain Instagram best practices, from content strategy to influencer collaboration.

Instagram strategy consultant for the Sony Pro range
Influencer collaboration
App usage guidance
Content strategy
Instagram Marketing Communication Instagram Branding