Freelancer profile translated to English.

Description

I have over 10 years of experience in digital advertising. Passionate about the internet, I draw on my experience in media buying and traffic management to help you build an acquisition strategy.

As a consultant, my goal is to bring you:

> The best media innovations for your digital campaigns.

> The solutions, tech platforms, or services that will improve your results and productivity.

My areas of expertise:

> Display Marketing: premium, programmatic, Native ads

> Google Ads, YouTube

> Social Media: Facebook Ads, Twitter, LinkedIn.

> Mobile Drive-to-Store, geo-marketing, Waze

> Direct Email & SMS Marketing

Languages

English
Conversational
French
Native or bilingual

Workplace preferences

Can work on-site

Lyon (up to 50km)

Lulu & co
President
CONSULTING AND AUDITS
February 2015 - Today (11 years and 5 months)
Beynost, France
Lulu & Co is a digital communication consulting agency that supports companies and agencies of all sizes and sectors in defining their online acquisition strategy.
Its mission continues with operational implementation and control to validate or correct the strategy.
Audit | Consulting | Digital Strategy | Operational Management | Analysis and Recommendation
Google Ads Facebook Marketing Mobile Marketing Email Marketing Display Consulting Communication Strategy Web Marketing Strategy
Local Media
Account Director
PRESS AND MEDIA
November 2014 - August 2020 (5 years and 10 months)
Lyon, France
Representative for the Auvergne - Rhône Alpes region for Local Media (a subsidiary of Adux) offers.
- MaPubFacile: Local Trading Desk
- Admoove Solution
- Quantum Advertising, true native ads
- Demotivateur
Geo Marketing RTB Native Ads Drive To Store
Solocal Group
Publisher Pole Director
PRESS AND MEDIA
November 2012 - October 2014 (1 year and 11 months)
Issy-les-Moulineaux, France
Strengthen the relationship with the agency's publishers and provide solutions tailored to all their issues: display, mobile, e-mailing, video.

- Definition and execution of the publisher strategy;
- Relationship management: prospecting, responding to tenders, negotiation, contracting, reporting, loyalty;
- Diffusion optimization (performance / profitability ratio);
- Management of networks and consistency with offers: AdExchange, Performance and Branding.
Advertising Monetization Team Management Media