Freelancer profile translated to English.
Back to original languageAbout Lucie
As an expert in digital communication and branding, I help companies, media, and freelancers achieve their goals through social media. I also produce your real & TikTok photo and video content: UGC, reports, interviews.
Areas of expertise: fashion, press/media, music, decoration, food..
French
Native or bilingual
English
Fluent
Spanish
Conversational
Remote only
Primarily works remotely
Experience
- LAFAGEFILMSContent CreationSOCIAL NETWORKSSeptember 2024 - Today (1 year and 11 months)Barcelone, SpainCreation of video montages (brand content, green screen, street interviews) for the agency's clients
- Free lanceSocial Media Manager / Content CreatorPRESS AND MEDIASeptember 2023 - Today (2 years and 11 months)Paris, FranceI support brands and media on their social networks. I create video content from start to finish (idea, filming, editing) for Instagram, TikTok, Facebook, and Snapchat. I also manage online publishing and sponsored posts when necessary.
- CMI FRANCESocial Media Manager @ Version FeminaPRESS AND MEDIAMarch 2022 - March 2024 (2 years)Levallois-Perret, France• Development and monitoring of the social media strategy: Instagram, TikTok, Facebook, X, Pinterest.• Elaboration of the content calendar in line with the magazine's print and digital editorial policy.• Account management, post publishing, and monitoring (live event coverage, contests…)• Development and production of video content (Reels, TikTok): behind-the-scenes, interviews, reports, etc.• Support for sales teams and diversification efforts: assistance with briefs, production or co-production of social media formats.• Sharing best practices with teams.• Monitoring of special operations and sponsorships.• Analysis of content performance and strategy adjustments based on defined KPIs, reporting.Supporting other brands in the group: Télé 7 jours, Public, ELLE à table, ELLE décoration, Art et Décoration.
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Education
- Master 2 Gestion éditoriale et communication internetUniversité Lumière Lyon 22015
- Master's Degree in Communication Consulting and StrategyUniversité de Lorraine2014