Freelancer profile translated to English.
Back to original languageAbout Lucie
Looking for acontent creator and Social Media Managercapable of bringing your social media communication to life?
For over 3 years, I've been supporting companies, associations, and female entrepreneurs in theircommunication strategyon Instagram, Facebook, and LinkedIn.
My role doesn't stop at publishing content. I imagine concepts, write scripts, create photos and videos, edit, and guide you through to publication.
Today, I also offer UGC content creation for brands that want to communicate in a more authentic and human way.
I love creating content that tells a story, highlights expertise, and makes people want to stop and watch for a few extra seconds.
I prefer collaborations with companies whose values I share: ecology, craftsmanship, animal welfare, entrepreneurship, tourism, vanlife, or impact-driven projects.
I can assist you with:
If you're looking for someone who can combine strategy, creativity, and authenticity, I'd be delighted to chat with you.
French
Native or bilingual
English
Native or bilingual
Spanish
Basic
Can work on-site
Grenoble (up to 50km), Valence (up to 30km), Lyon (up to 20km), Annecy (up to 20km)
Experience
- Harold Consulting Group
On Malt
Editorial & Social Media Support - Priority LinkedInHUMAN RESOURCESFebruary 2026 - May 2026 (3 months)Grenoble, France- Strategic engagement routine- Support for the client's book launch campaign- Writing LinkedIn posts- Caption optimization- Strategic advice on various content- Reworking visuals in line with the client's brand guidelines - Le P'tit FestifCommunity ManagerRETAIL (SMALL BUSINESS)December 2024 - January 2026 (1 year and 1 month)Grenoble, FranceTasks performed:
- Audit and complete overhaul of the social media strategy
- Redesign of visuals in line with the visual identity and logo
- Creation of photo and video content
- Monthly in-store filming (team staging, TikTok trends)
- Adaptation of TikTok trends for Instagram
- Organization and management of 10 contests, several in collaboration with strategic partners
- Establishment of a partnership with a content creator (wedding event)
- Coordination with store managers
Results:- Significant increase in brand visibility
- Several high-performing videos (4 to 5 videos with very good results)
- +800 followers in one year (organic + sponsored campaigns managed by the client)
- More engaged and qualified community
- Modernized, dynamic image in line with social media trends
- Chez LouisetteCommunity ManagerRETAIL (SMALL BUSINESS)June 2024 - December 2025 (1 year and 6 months)Grenoble, FranceTasks performed:
- Account audit and definition of a social media strategy
- Implementation of an editorial line adapted to local businesses
- Creation and harmonization of a graphic charter
- Regular publications (simple posts, carousels)
- Creation of 1 video per month
- Content capture in-store and at events organized by the grocery store
- Highlighting local products and producers (weekly stories)
- Setup and management of a sponsored campaign for a presentation video
Results:- More professional and consistent brand image
- High local visibility
- Sponsored video with over 20,000 views and approximately 150 qualified followers
- Concrete customer feedback in-store ("I discovered you on Instagram")
- Instagram account became a real driver of in-store traffic
Reviews
Recommendations
SS
LD
+4
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Education
- Master Marketing, Innovation & TerritoriesUniversity of Montpellier2016✅ Webmarketing/Digital marketing ✅ Community management ✅ Brand management ✅ Marketing ✅ Communication
- Master Marketing & Communication of OrganizationsUniversity of Montpellier2015✅ Marketing ✅ Communication ✅ Comptabilité ✅ Finance ✅ Droit commercial ✅ Droit de la propriété intellectuelle