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Lucie BlanchardLB

Lucie Blanchard

Community Manager Instagram & SEO Writer 🚀💥

€400/day
Nantes, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Lucie

DO NOT CONTACT ME:
- If you want to boost your business through authentic and engaging communication 🌿

Okay, jokes aside, my main goal was to grab your attention!

Nice to meet you, I'm Lucie, a communication expert since 2014.

MY NICHE: Highlighting your authenticity to make you shine ✨

I am recognized for my expertise in:

1) Developing your notoriety (Instagram / Facebook / Tiktok / Pinterest) 📱:
- 🧐 Auditing your communication.
- Developing the digital strategy, content marketing (sales funnel...🫢)
- 👩‍💻 Daily management and animation of your social networks.
- Managing "influencer" partnerships.
- Implementing the editorial calendar.
- Managing advertising campaigns.
- 🫶 Growth hacking: ++ Developing your followers ++.
- Monitoring KPIs of actions taken.
- Coaching to boost your revenue (and learn all the tricks of the trade 😈).

2) Generating leads and traffic to your site 💻:
- 📈 SEO optimization of your content.
- Link building
- 🚀 Writing SEO-optimized articles, pages, and product sheets.
- Emailing
- Google Ads campaigns

My added value 🙀:

- Managing the social media for my own business (Les Nanas Zéro Déchet): 1️⃣7️⃣K followers on Instagram, 8️⃣.5️⃣K on Facebook alongside the company's activity
- Former Communication Manager for a national association.

What my 💸 includes:

- 📞 A call to understand your needs.
- Communication audit to provide you with the most suitable proposal.
- 🤟 A quote with options to allow you to choose the right package.
- My working time on your project.
- 🗣️ Discussion times and 1 report to close the project.

📌 My goal? To find the right solutions to boost your business, your revenue, achieve your KPIs, and highlight your commitments.

Let's chat ☕
  • French

    Native or bilingual

  • English

    Fluent

Can work on-site
Nantes (up to 50km)

Experience

  • Slowing out
    Instagram Coaching / Community Management
    TRAVEL AND TOURISM
    December 2021 - Today (4 years and 5 months)
    Nantes, France
    - Development of the digital communication strategy (Swot, Persona, tones, promise, actions to be planned to achieve KPIs)
    - Definition of the persona's identity card with exercises to confirm it
    - Regular video coaching (1 to 2 sessions / month) to discuss tips and content to create on Instagram and Pinterest
    - Support in creating impactful visuals, Reels on Instagram (sharing tools and trends)
    - Implementation of contests or green influencer partnerships
    - Setting up a dashboard to analyze content statistics
    Individual Coaching Instagram Instagram Marketing Instagram Ads Instagram Advertising Community Management Pinterest
  • Les Nanas Zéro Déchet
    Founder / Community Manager & SEO Content Writer
    E-COMMERCE
    May 2019 - May 2022 (3 years)
    Nantes, France
    Developing notoriety on social networks (Instagram, Facebook, Pinterest, Tik Tok, LinkedIn):

    - Development of the digital marketing strategy, content marketing
    - Daily social media management: 1️⃣7️⃣K followers on Instagram and 8️⃣.5️⃣K on Facebook, Pinterest, LinkedIn, and Tik Tok.
    - Animation of a trusted community on Instagram.
    - Over 75K views on best content.
    - Management of the editorial calendar on Airtable.
    - Green influencer partnerships
    - Management of advertising campaigns (Facebook & Instagram ADS),

    Generating leads and traffic to the site:

    - Management of the editorial content strategy by optimizing SEO - 80% of traffic generated thanks to SEO.
    - Writing pages, product sheets, articles to develop site traffic: 20,000 unique visitors / month
    - Writing White Papers, e-books (SEO optimized)
    - Setup and writing of monthly newsletters (Mailchimp, Sendinblue) - 40% open rate - 5% click rate
    - Inbound Marketing (sending white papers to generate leads)

    Other communication / marketing missions:
    - Prospecting to promote B2B services (designing activities, piloting, coordinating events): over 30 Clients.
    - Design and production of communication materials (print & web),
    - Press relations management: +40 media publications.
    Instagram Facebook Instagram Ads Facebook Ads SEO Writing Content Marketing
  • LES ATELIERS DU BOCAGE
    COMMUNICATION MANAGER
    ENVIRONMENTAL
    September 2017 - June 2019 (1 year and 9 months)
    Le Pin, France

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Education

  • Communication Manager
    IRCOM
    2016
  • Student / Entrepreneurs
    IAE NANTES
    2017

Skill set

Categories