Freelancer profile translated to English.
Back to original languageAbout Lucie
Do you want to develop your visibility, your credibility, or your brand image through meaningful content?
Creating content is no longer enough. To be effective, it must align with a clear strategy, reflect your positioning, and bring value to your audience. This is where I come in.
For nearly 10 years, I have been supporting VSEs, SMEs, agencies, and B2C brands indefining their editorial strategy and creating contentdesigned to increase their visibility, strengthen their credibility, and support their growth.
From strategy to production
Each assignment begins with a listening and analysis phase. Before writing, I seek to understand your business, your objectives, your target audience, and your brand universe.
I then work on the various levers of your communication:
- Editorial strategy
- Copywriting
- SEO/GEO web writing
- Blog posts
- Web pages & landing pages
- LinkedIn ghostwriting
- Newsletters & marketing emails
- E-commerce product sheets
- Brand content
- Captions
The goal:produce coherent, useful content aligned with your business challenges.
A simple method
- Understand your business and your objectives.
- Define an adapted editorial strategy.
- Produce high-performing content.
- Adjust content based on your feedback and its performance.
Varied references
I have supported over 50 companies including Bultex, Franprix, Garancia, Free, Konica Minolta, Merinos, France Galop Live, Adrenactive, Nateo Concept, Vroomly, Wyylde, Zoomalia Maison Matisse, Mutyne, NV Gallery, Jaji, Photomaton, So Cup Garancia, Epeda, Cashper... I have also collaborated with several SEO agencies.
Do you have a project or need occasional support? Let's talk. I would be delighted to discuss it with you.
French
Native or bilingual
Remote only
Primarily works remotely
Experience
- SICESISection ManagerDecember 2025 - Today (8 months)
- Content creation and writing for various media (Ouest France, 20 Minutes sub-domains..)
- Management of an editorial calendar
- Visual design
- FreelanceWeb WriterJune 2017 - Today (9 years and 2 months)
- Editorial strategy and content marketing
- SEO web writing
- Copywriting
- Email marketing and newsletters
- LinkedIn ghostwriting
- E-commerce content
- Editorial support
- Integration
- and more!
- TregrenCommunity ManagerJanuary 2016 - January 2017 (1 year)
- Management of the brand's social media on Instagram and Facebook
- Management of the editorial calendar
- Creation of visuals and writing of captions
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Education
- Community Management TrainingEMWEB2015
- Graphic DesignLignes et Formation2012