About Lucas
Ex-EY Parthenon & DiDi Strategy Specialist. I bridge the gap between high-level M&A strategy and hands-on commercial execution. Proven track record in Revenue Growth, Pricing, and Operational Restructuring across Tech, Sports, and Finance. I help clients scale operations, optimize P&L, and execute complex deals with Big 4 rigor and startup agility.
Portuguese
Native or bilingual
Italian
Native or bilingual
English
Native or bilingual
Spanish
Fluent
Remote only
Primarily works remotely
Experience
- 99 (DiDi Group)Strategy & Commercial Planning SpecialistTECHJuly 2025 - Today (11 months)São Paulo, State of São Paulo, Brazil- Job Description: Strategic specialist driving Commercial Planning execution for the Food delivery vertical. Focused on market expansion (Rio de Janeiro), pricing strategy efficiency, and cross-functional alignment to accelerate revenue growth in a high-velocity tech environment.- Market Launch Strategy: Key part on the commercial planning and strategy for the Food delivery vertical launch in Rio de Janeiro, defining strategic OKRs and territory management for the sales force.- Incentive Framework Design: Engineered and implemented a new dynamic target and variable compensation framework, driving measurable increases in Take Rate and optimizing GMV efficiency.- Sales Process Optimization: Streamlined the B2B sales funnel and lead qualification workflow, effectively reducing the sales cycle time and boosting conversion rates.- Cross-Functional Leadership: Orchestrated key strategic initiatives for the Rio de Janeiro operation, aligning workstreams across Product, Operations, and Marketing to ensure execution excellence.
- EY-ParthenonStrategy & Transactions ConsultantCONSULTING AND AUDITSAugust 2023 - July 2025 (1 year and 11 months)São Paulo, State of São Paulo, Brazil- Job Description: Consultant focused on Strategy & Transactions, delivering projects across M&A (Buy-side/Sell-side), Operational Restructuring, and Commercial Strategy in diverse sectors including Sports, Pharma, Mining, and Finance.- M&A & Carve-out (Pharma): Managed the PMO for a complex carve-out and divestiture of a pharmaceutical business unit. Coordinated workstreams across Legal, HR, and Ops, ensuring the deal closed on schedule with zero operational disruption.- Turnaround & Cash Flow (Industrial Goods): Built a 13-week cash flow model (TWCF) for a multinational cosmetic packaging manufacturer, stabilizing short-term liquidity and enabling the successful sale of its Brazilian operations.- Cost Takeout (Sports Management): Executed a robust cost takeout program for a Tier-1 Brazilian Serie A football club, identifying millions in potential savings through vendor renegotiation and operational restructuring.- Commercial Due Diligence (Fintech): Conducted rigorous commercial due diligence (CDD) for a target in the financial services sector, validating market size (TAM) and growth projections to support an investment decision.- Strategic Retention (Healthcare): Designed the Employee Value Proposition (EVP) and retention strategy for a top-ranked LATAM hospital, addressing high turnover rates-Sustainability Strategy (Mining): Analyzed the circular economy value chain for a global mining major, developing a business case for the commercial reuse of mining tailings/waste.
- EY (Ernst & Young)Tax ConsultantCONSULTING AND AUDITSJanuary 2022 - July 2023 (1 year and 6 months)Belo Horizonte, State of Minas Gerais, Brazil- Job Description: Tax Consultant focused on direct tax compliance and fiscal optimization for large-cap clients. Responsible for risk mitigation, tax credit recovery analysis, and ensuring regulatory adherence in complex fiscal environments.- Tax Optimization: Reviewed tax procedures and identified fiscal opportunities for large-cap clients, recovering millions in tax credits.- Compliance & Risk: Mitigated risks by auditing tax calculations (IR/CSLL) ensuring 100% compliance with complex Brazilian tax legislation.
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Education
- MBA - Business Administration & ManagementFGV (Fundação Getúlio Vargas)2026MBA - Business Administration & Management
- Sports ManagementUniversidade FUMEC2018Certificate Program
Certifications
- CPE - Certificate of Proficiency in EnglishUniversity of Cambridge2018