Freelancer profile translated to English.

Description

Looking to grow your online presence? I don't just communicate, I convert.

Social Media Manager & Content Strategist with 5+ years of experience in ultra-competitive markets (sports, lifestyle, e-commerce), I founded and developed The Gentlemen Club from scratch: from brand strategy to paid campaigns, including viral content creation.

What I concretely do for you:

✅ Social Media & Content Content systems designed to engage and convert: Reels, UGC, brand storytelling, editorial calendar.

✅ Paid Ads with positive ROAS Meta Ads, TikTok Ads, Google Ads: I manage targeted campaigns that generate qualified traffic and measurable revenue.

✅ Growth & Digital Strategy Audit, positioning, conversion funnel: I combine strategic vision with on-the-ground execution.

✅ Creation of modern showcase Websites on Shopify that inspire trust and convert.

Currently pursuing a Master's degree in Digital Strategy, I combine academic vision with concrete results obtained as a founder and freelancer.

Ready to level up? Let's discuss your project.

Portfolio: vibraphone-contrabass-swzp.squarespace.com

Industry field of expertise

Languages

French
Native or bilingual
English
Native or bilingual
German
Conversational

Workplace preferences

Can work on-site

Nice (up to 50km)

BuroAménagement
Marketing & Communication Manager
CIVIL ENGINEERING
September 2024 - Today (1 year and 11 months)
Valbonne, France
Traditional B2B architecture firm with low digital visibility, operating in a premium market where reputation and brand image are essential.

Lead Generation: Implementation of a multi-channel strategy (SEO, LinkedIn Ads, email marketing) that led to a +45% increase in MQLs in 12 months and a 30% reduction in cost per lead.

Brand Authority Development: Creation of high-value content (white papers, LinkedIn newsletters, expert content) that generated +80% organic traffic and strengthened the company's position as a key player in the sector.

Social Media Strategy & Engagement: Creation of engaging content and management of social networks to increase brand visibility and awareness.

LinkedIn Ads Campaign Management: Design, management, and optimization of B2B advertising campaigns focused on acquisition and conversion.

Events & Networking: Organization of professional events bringing together architects, clients, and partners to develop business opportunities and strengthen strategic relationships.

Sales Collateral: Design of impactful sales presentations tailored to specific projects and client needs.

Analysis & Reporting: KPI monitoring, performance analysis, and strategic recommendations to optimize campaigns and marketing actions.
Social Media Content Creation Meta Ads Data Analysis Email Marketing
APC ESCACHE
Digital Marketing Consultant — B2B Industrial Freelance
CIVIL ENGINEERING
April 2026 - Today (4 months)
Assisted a company specializing in Air Conditioning, Heat Pump, and Plumbing solutions in modernizing its sales prospecting and structuring a high-performing B2B pipeline.

B2B Digital Strategy: Definition and deployment of an acquisition strategy to strengthen visibility and generate qualified leads.

Google Ads & SEO: Optimization of natural referencing and management of performance-oriented Google Ads campaigns focused on lead generation.
Brand Strategy: Development of brand positioning and harmonization of digital identity.

Content Creation: Production of marketing and visual content (LinkedIn posts, sales collateral, advertising visuals, web content).

Lead Nurturing: Implementation of follow-up and nurturing mechanisms to improve the conversion of prospects into sales opportunities.

Web & Digital Presence: Optimization of the website and digital assets to enhance user experience and company credibility.
LinkedIn Lead Generation Google Ads Campaign Content Creation Analytics
Maison Galba Heritage
Brand Creator & Acquisition Manager
HEALTH AND WELLNESS
January 2026 - Today (7 months)
Complete creation of a DTC brand specializing in oral hygiene, from the initial concept to commercial launch, managed autonomously.

360° Brand Building: Complete design of the brand universe (naming, visual identity, logo, art direction, and premium positioning) to create a differentiating image in the market.

Sourcing & Product Development: Management of supplier sourcing and selection of products aligned with the brand strategy.

E-commerce Launch: Creation and optimization of the Shopify funnel (UX/UI, upselling, customer experience) from prototype to sales.

Digital Acquisition: Deployment of TikTok Ads & Instagram Ads campaigns with a creative testing approach from launch and CPA optimization.

Content Creation & Visuals: Production of marketing content and visual assets for social media, advertisements, and digital platforms.

Growth Strategy: Implementation of an acquisition and conversion strategy aimed at rapidly developing brand awareness and sales.
Shopify Instagram Acquisition Strategy E-commerce Website Creation