Freelancer profile translated to English.
Back to original languageAbout Lucas
My portfolio link: lucasldsg.com
Artistic director specializing in branding and illustration:
Graduated with a Master's degree in Artistic Direction for Cultural and Creative Industries, I apply my expertise to your visual communication and brand identity projects.
With 4 years of professional experience, notably with Secours Populaire, where I had the opportunity to participate in the visual development of large-scale national projects: within the campaigns for the association's 80th anniversary and the "Journée des oubliés des vacances" (Day of the Forgotten Holidays).
My background has allowed me to develop comprehensive expertise across the entire graphic creation chain and a 360° vision of these processes. From the conception of visual identities to the rigorous adaptation of graphic guidelines, including the production of various materials, my latest experience at Secours Populaire Français was decisive.
My areas of expertise:
Branding & visual identity:creation of graphic guidelines, logos, and coherent visual systems
Illustration:creation of original graphic universes adapted to your needs
Artistic direction:overall conception of your communication materials
Print & digital media:posters, flyers, Instagram posts, social media visuals
I now work as a freelancer to support companies, associations, and organizations in the development of their brand image, as well as for graphic creation projects: poster campaigns, social media content, event materials...
My approach combines creativity, strategic rigor, and commitment to meaningful projects.
French
Native or bilingual
English
Conversational
Can work on-site
Paris (up to 50km)
Experience
- Secours populaire de ParisGraphic DesignerNovember 2025 - November 2025 (1 month)Creation of social media posts and an in-store display in partnership with Conforama.
- Swap cardFreelance Graphic DesignerOctober 2025 - November 2025 (1 month)Creation of social media posts for LinkedIn and professional PDF layout.
- Secours populaireArtistic DirectorJanuary 2024 - January 2025 (1 year)Paris, FranceSupervision of the entire graphic chain. Conception of numerous print and digital materials (greeting cards, exhibitions, press inserts, social media, motion design...) for various Secours Populaire initiatives, including the association's 80th anniversary and the "Journée des Oubliés des Vacances". A comprehensive experience combining social commitment and graphic excellence.
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Education
- Master in Artistic Direction for Cultural and Creative IndustriesLISAA2025Master en direction artistique des industries culturelles & créatives
- Bachelor's Degree inMJM2023Bachelor en