Freelancer profile translated to English.
Back to original languageAbout Luca
Natural referencing (SEO) and growth hacking consultant, I will help you implement qualified traffic acquisition strategies.
My main goal is to adapt the content strategy to your needs and prioritize high-impact actions.
With 5 years of experience in Marketing and SEO, particularly in the technology industry (Skyscanner), I offer to assist you with the following actions:
- SEO Audit (semantic, authority)
- Content strategy implementation
- Relevant keyword research for your business on which you can quickly appear on Google
- Positioning tracking
- Backlink strategy implementation
- Internal training so you can benefit from my experience
Passionate about SEO and content strategies, do not hesitate to contact me to discuss your needs!
Italian
Fluent
Spanish
Fluent
German
Fluent
English
Fluent
French
Native or bilingual
Remote only
Primarily works remotely
Experience
- Brewnation BlogFounderWINE AND SPIRITSJuly 2019 - Today (6 years and 11 months)Strasbourg, FranceIn order to test new marketing channels, I created this blog about craft beer.After 8 months of existence, the blog reaches 2k visits per day, which is more than 50k visits per month. This traffic is monetized through affiliate links. 90% of the traffic comes from SEO only.Thanks to quality content, I was able to acquire #1 positions on Google for various keywords generating several thousand searches per month.With this blog, I worked on the following skills:- Content writing- On-page SEO optimization- Keyword research- Backlink acquisition- Internal Linking optimization
- SkyscannerGlobal SEO Specialist EMEATRAVEL AND TOURISMDecember 2018 - Today (7 years and 6 months)Édimbourg, United KingdomSkyscanner is one of the world leaders in flight, hotel, and car rental comparison.The site contains several million pages and generates several million SEO visits per month.During my experience at Skyscanner, I worked on the following skills:- SEO Strategy implementation (across several dozen markets)- Keyword research to acquire traffic- SEO Experimentation- On-page SEO optimization
- BrewnationMarketing Director and FounderE-COMMERCEOctober 2016 - November 2018 (2 years and 2 months)Colmar, FranceIn 2016, I created my first e-commerce site for online sales of craft beers.For this, I developed the following skills:- SEO Writing (blog articles and product page optimization)- AdWords advertising- Facebook Marketing and Retargeting- UX Optimization
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Education
- Master Marketing and StudiesSciences Po Paris2015