Luca Blank

As a co-founder of Binary Collective, I develop an independent event and community project in the electronic music scene together with the team. It's not just about events, but about creating experiences with a clear identity, a strong atmosphere, and a real community behind them. I actively shape the development of the project, from conception and positioning to organization, marketing, and operational implementation.

At Mehr Geschäft, a provider of business coaching, I worked as a sales consultant again. After leaving the agency, I took on this role because, after a longer absence from sales (my previous jobs were more fulfillment-oriented), I wanted to reconnect with my previous sales experience. I gained valuable insights into structured sales, honed my communication skills, and deepened my understanding of lead qualification and sales processes in the coaching environment.

At Adcomly, a social media marketing agency, I worked as an email marketing specialist in a small two-person team. While I also took on other fulfillment tasks (Creative Strategy, Social Media, Ads, Landing Pages, Websites, etc.), my focus was on the conception, implementation, and optimization of email campaigns. I developed customized strategies for e-commerce clients, increased their engagement, and built automated flows with Klaviyo. Additionally, I developed an email marketing mentoring course that we sold to our clients along with templates and best practices.