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Luca BattistiLB

Luca Battisti

Sr Data Architect | Tableau & CRM Analytics

€450/day
Rome, IT
8-15 years
Tableau software
Salesforce CRM Analytics
SQL
Python
Business intelligence

Average response time: 1 hour

About Luca

I am a Senior Data Architect with over 8 years of experience designing, building, and optimizing end-to-end Business Intelligence solutions. Operating exclusively as an Independent B2B Contractor, I specialize in transforming complex, raw databases into scalable semantic layers and high-impact visual dashboards.

Throughout my career, I have successfully delivered strategic reporting projects for major Enterprise and institutional clients (including Enel and Eni), managing highly complex technological environments. I act as the bridge between technical data sources and business stakeholders (Sales, Marketing, Finance), ensuring cross-departmental alignment on KPIs and establishing a reliable "Single Source of Truth".

Core Expertise & Tech Stack:
  • Data Visualization & BI: Advanced Tableau (Desktop, Server, Prep), Salesforce CRM Analytics (Recipes, Dataflows).
  • Data Architecture & Modeling: Semantic Layer design, Dimensional modeling, Performance tuning, Pre-aggregation strategies.
  • Data Engineering: Advanced SQL for data manipulation, Python (for scripting and API integrations to automate data flows).
  • Methodology: End-to-end project ownership (from requirements gathering and data scoping to report delivery), Stakeholder management.
Working Preferences:
  • Setup: B2B Independent Contractor / Outside IR35 / Freelance.
  • Location: Fully Remote (Based in Rome, Italy / CET timezone).
Energy and Electricity
Oil and Gas

  • Italian

    Native or bilingual

  • English

    Conversational

Can work on-site
Rome (up to 30km)

Experience

  • Engineering Ingegneria Informatica S.p.a.
    Senior Salesforce CRM Analytics & Tableau Expert | Data Lead
    ENERGY AND UTILITIES
    October 2024 - Today (1 year and 10 months)
    Rome, Metropolitan City of Rome Capital, Italy
    - Lead Architect for Data Visualization on strategic projects (including Enilive, ENI Austria, Institutional Clients), ensuring solution robustness and deadline compliance.
    - Reduced reporting production time by 50% and documentation time by 30% by introducing development best practices and standardized templates.
    - Optimized team coordination by implementing task management flows on Jira, ensuring punctual deliveries even in high-complexity projects.
    - Led technical growth of junior colleagues through mentorship and structured training programs, elevating internal expertise on Tableau and CRM Analytics.
    Tableau software Salesforce CRM Analytics Business intelligence Data visualization
  • Webresults s.r.l. / Engineering Ingegneria Informatica S.p.a.
    Salesforce CRM Analytics Lead & Solution Architect
    ENERGY AND UTILITIES
    September 2020 - September 2024 (4 years)
    Rome, Metropolitan City of Rome Capital, Italy
    - Primary Reference & Solution Architect: Personally led the creation of strategic reporting on Salesforce CRM Analytics, acting as the sole technical point of contact to translate business requirements into scalable data architectures.
    - Scope Expansion based on Merit: Due to the direct impact on accelerating decision-making for client Enel, my responsibilities were extended to the technical leadership of critical projects for Enilive and Institutional Clients.
    - Strategic Cloud Migration: Piloted the critical transition to Tableau Cloud, enabling near real-time data access and overcoming previous system performance limits.
    - Business Impact: Designed advanced dashboards (e.g., gas pump operability anal ysis) allowing management to optimize costs and revenues based on hard data rather than estimates.
    Salesforce CRM Analytics Data analysis Business intelligence
  • Farosoft s.r.l. / Intelligo s.r.l.
    Einstein Analytics Consultant
    ENERGY AND UTILITIES
    October 2018 - September 2020 (1 year and 11 months)
    Rome, Metropolitan City of Rome Capital, Italy
    - Process Optimization & Automation (Junior Phase): Reorganized the AMS man agement flow, increasing the volume of resolved anomalies by 150% and reducing errors. Introduced automation scripts (AutoIt) on ServiceNow and Jira, completely eliminating manual execution of repetitive tasks.
    - Evolution into Analytics: Thanks to achieved results, I assumed the role of Einstein Analytics (now Salesforce CRM Analytics) consultant for client Enel, developing over 100 reports and harmonizing complex datasets (including Marketing Cloud and Sales force CRM).
    - Business Impact: Supported management by drastically reducing (up to two-thirds) critical reporting production times, enabling real-time monitoring of marketing cam paign performance.
    Salesforce CRM Analytics Data visualization Business intelligence

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Education

  • B.Sc. in Computer Science
    Unitelma Sapienza
    Current GPA: 30/30 Working Student: Successfully balancing my academic studies with my full-time role as a Senior Consultant.
  • Diploma in Computer Science
    I.I.S. Pacinotti
    2018

Certifications

  • Salesforce Certified CRM Analytics & Discovery Consultant
    Salesforce
    2021
    Salesforce CRM Analytics Data visualization
  • Tableau Data Analyst
    Salesforce
    2025
    Data analysis Data visualization Tableau software
Luca's certifications are only visible to Malt Community members

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