Freelancer profile translated to English.
Back to original languageAbout Louis
✅ Certified Google Partner
🙋🏻♂️ Former Senior Google Ads Consultant in an agency
⚡️ Speaker in business school - Google Ads
🔎 Who am I?
Former Google Ads and Microsoft Ads consultant in one of the top French paid search agencies. I have had the opportunity to assist SMEs and large groups in improving the performance of lead generation and e-commerce accounts.
💪 My skills:
🚀 Google Ads (Adwords) & Microsoft Ads campaign management
🛠 Tracking (Google Tag Manager) & Web Analytics
📈 Setting up automated reports on Google Data Studio. (Looker Studio)
🖥 Analysis, reporting, and conducting performance calls to maintain a continuous improvement approach
🙋🏻♂️ My references:
Optical center, OMNES Education, Inseec, Les Balcons, Maison de la détection, Bodeor, The Cool Republic, Composeo, Montre à Papy, Verycook, Kokko ...
👉 My background
- 2023: Freelance: Google Ads, Bing Ads, acquisition strategy, Google Analytics, Tracking (Google Tag Manager), audit, reporting, performance analysis ...
- 2021: SEA Account Manager in a search agency (portfolio of 12 clients)
- 2020: Traffic Manager at The Cool Republic (e-commerce in decoration)
🤔 My daily tasks are:
- Creation and deployment of acquisition campaigns (including
some international ones) on Search and Display (AdWords,
Bing Ads). Development of media plans (YouTube and Facebook) and
Branding campaign creation. Monitoring and advanced daily optimizations.
- Daily performance analysis, operational and strategic recommendations, action plan development.
- Weekly reporting to present Google Ads account performance.
- Creation of Looker Studio reports to facilitate understanding of reporting.
I respond in less than 1 hour, when shall we discuss it? ➡️
French
Native or bilingual
English
Fluent
Remote only
Primarily works remotely
Experience
- Cosmo Californie Media
On Malt
Google Ads and Microsoft Ads Account ManagerJuly 2024 - July 2024 (1 month)Montpellier, France- Looker Studio setup (Dynamic Dashboard)- Account management (optimizations, reporting, strategy, A/B tests, etc...)- Performance reporting- Tracking installation on GTM - JVWEBSEA Account ManagerCONSULTING AND AUDITSAugust 2022 - January 2024 (1 year and 5 months)Montpellier, FranceGoogle Ads and Bing Ads account management -> Account optimization, strategic call execution, acquisition strategy development, tracking setup, client relationship management, performance reporting, dynamic dashboard creation (Data Studio)...
- The Cool RepublicAssistant Traffic ManagerE-COMMERCESeptember 2021 - June 2022 (9 months)Montpellier, France- Google Ads campaign deployment- Campaign optimization- Database analysis to best promote our products- Meeting return on investment objectives- Traffic analysis via Google Analytics
Reviews
Maxime
Maxime Girard
Reviewed on 10/8/2024
Excellent service for the audit of Google Ads and Bing Ads e-commerce accounts. Louis was able to analyze the campaigns in detail and provide a clear roadmap, specifying the most important actions. The quality of his reporting and the video call made it easy to understand the areas for improvement. Very professional and efficient, I highly recommend! In fact, I am continuing with him on an accompaniment service to further improve ROAS.
Sonny
Cosmo Californie Media
Reviewed on 8/7/2024
Louis was a pleasure to work with. He quickly got up to speed on our services and dove into the Google Ads account, providing instant insights. He added micro-conversions to an underperforming campaign to improve actual performance. He also provided us with several powerful reports that allowed us to understand where our PMax campaign was showing up and a budget tracker that allows us to make daily adjustments to spend exactly what we want. He has a positive attitude, is a smart guy, and is easy to work with. If you need help with Google Ads, Louis is your guy!
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Education
- Master 2Montpellier Business School2022Spécialité Stratégie et conseil en entreprise
- DUETI - English-speaking Canada (Alberta), English Language and Literature / LettersLethbridge College2019DUETI - Canada anglophone (Alberta), Langue anglaise et littérature / lettres
Certifications
- Google Ads MeasurementGoogle