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Louise CoppéréLC

Louise Coppéré

Foodie Graphic Designer and F&B Art Director

€400/day
Paris, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Louise


Having evolved in the design field in recent years, both as a freelancer and within creative structures, I am now open to new opportunities to leverage my skills for companies where creativity, innovation, and passion for customer experience are core values.

With over six years of experience in various fields such as graphic design, motion design, and art direction, I have developed valuable versatility that I wish to bring to my clients today. My experience at Big Mamma allowed me to immerse myself in the unique world of food and lifestyle, and gave me a fine understanding of the visual and identity challenges of a rapidly growing brand. It was during this experience that I developed my appetite for the restaurant industry. My time at Alexem Studio allowed me to understand the real challenges of multidisciplinary clients and 360° art direction.

My mastery of creative tools, my keen sense of aesthetics, and my ability to understand and translate project needs into impactful visual elements allow me to intervene at various levels, whether for graphic campaigns, illustration projects, visual animations, or web design.

Passionate about the gastronomy sector, I am convinced that my multicultural profile and my varied experiences represent a real asset in my professional rigor and creativity.
  • French

    Native or bilingual

  • English

    Fluent

Remote only
Primarily works remotely

Experience

  • Alexem Studio
    Junior Graphic Designer, Motion Designer, and Web Designer
    ARTS AND CRAFTS
    January 2023 - Today (3 years and 5 months)
    Montreal, QC, Canada
    GRAPHIC DESIGN & MOTION DESIGN:
    • Creation of complete visual identities including logos, color palettes, patterns, icons, animations for company clients and many others.
    • Management of logopacks and project follow-up.
    • 360° project follow-up with management of client requests and strategies.
    • Maintenance and evolution of the Alexem Studio brand image across all our communications.
    • Assistance in company management, submissions, invoicing, etc...

    UX/UI:
    • Design of web mockups and creation of website pages on Figma then WordPress & Elementor.
    • Management of WP plugins such as Elementor, WPSheet, WooCommerce, etc.
    • In-depth knowledge of website hosting and domain management.
    • Professional training in UX and application on numerous projects

    COMMUNICATION AND SOCIAL MEDIA:
    • Creation and management of social media & web content (Instagram, Facebook, Pinterest, Tiktok, etc.)
    • Implementation of a bi-monthly newsletter.
    • Writing company blog posts on various topics (entrepreneurship, design, marketing, etc.)
    • Creation of editable templates and bundles for the company store.
    • Creation of free tools and resources
    • Independent management of internal projects (photoshoots, AD, etc.)
    Visual Identity Logo Design Wordpress Elementor WordPress Elementor Website Creation
  • Big Mamma Group
    Junior Graphic Designer and Art Director
    RESTAURANTS AND FOOD SERVICE
    May 2022 - October 2022 (5 months)
    Paris, France
    GRAPHIC DESIGNER AND ILLUSTRATOR (PRINT & WEB) & ART DIRECTOR (Big Mamma, Napoli Gang, and Top Bun):
    • Creation of internal and external communication materials: Newsletters, press releases, Instagram posts, invitation cards
    • Design of print materials for restaurants: Cocktail menus, Google Slides menus, various signage, POS displays, business cards, and much more
    • Art direction and illustration for Napoli Gang and Top Bun brands, including packaging design, textile merchandising, and completion of brand guidelines.
    • Creation of various print materials: Posters, flyers, sidewalk signs, etc...

    Constant creative monitoring across all platforms, Pinterest, Instagram, Behance, and more.
    Art Direction Food & Beverage Graphic Design Visual Merchandising Illustration
  • Louise Coppéré
    Graphic Designer, Illustrator, and Motion Designer
    ARTS AND CRAFTS
    December 2020 - Today (5 years and 6 months)
    Paris, France
    GRAPHIC DESIGNER, ILLUSTRATOR, AND ART DIRECTOR:
    Hospitality, restaurant, lifestyle, fashion,...
    for all projects: branding, labeling, logotyping, social media creations, unique designs, packaging,...

    MOTION DESIGNER:
    For any presentation video, internal or external communication, events,...
    Art Direction Illustration Graphic Design UI/UX Designer Freelance

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Education

  • Certified Professional Training UX Designer.
    Interaction Design Foundation
    2024
    Formation professionnelle certifiante UX/UI Designer.
  • Graphic Designer Motion Designer
    Les Gobelins L'école de l'image
    2022
    Formation de Graphiste Motion Designer sur Adobe After Effects, Animate CC et Audition CC destination diffusion web et supports digitaux.

Skill set (28)

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