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Louis BretonLB

Louis Breton

Product Management ● DesignOps ● Low Code

€680/day
3 projects
Paris, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Louis

With over 10 years of experience in Product Management, I excel at transforming ideas into high-impact products. My approach combines creativity and analytical rigor, optimizing every stage of development. Passionate about mentoring and leadership, I simplify complex concepts and facilitate smooth project execution, inspiring my teams to excel.

My areas of expertise:

➊ Product Management
Certified in Product-Led Growth, I master the product development cycle for SaaS platforms, showcase websites, e-commerce, and mobile applications.

➋ DesignOps
A leader in Design System creation, with expertise in Product Design, guiding teams towards coherent and user-centered solutions.

➌ Low Code Strategy and Development (Product Builder)
Expert in Low Code platforms (Airtable, Make, Parabola, Retool, Zapier, Webflow), I rapidly transform ideas into operational solutions, accelerating time-to-market and fostering innovation.
  • French

    Native or bilingual

  • English

    Fluent

Can work on-site
Paris (up to 50km), La Rochelle (up to 30km), Paris (up to 20km)

Experience

  • Influence4You
    Chief Product Officer
    SOCIAL NETWORKS
    January 2021 - December 2023 (2 years and 11 months)
    Paris, France
    🔗 https://www.louisbreton.paris/project/influence4you

    After 9 months as a freelance Lead Product Manager, I took charge of the platform's direction to orchestrate its first pivot since its creation.

    • Built a Product and Tech team (12 profiles), with an organization adapted to SaaS tools, processes, rituals, and a much higher standard of quality.
    • Defined the Product vision, 3-year strategy, and objectives (OKR).
    • Pivoted the entire acquisition and sales approach from Sales-Led to a Product-Led strategy.
    • Implemented R&D processes to integrate AI into the platform.
    • Defined and managed the roadmap, delivering 4 batches and nearly 60 sprints.
    • Trained and mentored a UX/UI Designer and a Project Manager who became a Product Manager.
    Content Marketing User Experience Design Design System Training Figma Branding Team Management Business Strategy
  • Urban Sports Club
    Webflow Project Lead & Development
    SPORTS
    August 2020 - September 2020
    Paris, France
    🔗 https://www.louisbreton.paris/project/urban-sports-club

    Increase memberships by 15% through a low-code acquisition strategy.

    Our goal was to create a landing page "factory" capable of automatically generating numerous pages mixing several content families, based on the user's city and sports persona.
    Starting from a design I created on Figma and developed with Webflow, we implemented a series of variables (texts, images, videos...) and dynamically associated clubs and course types with user profiles. This approach was deployed in over twenty cities, adapted to eight distinct personas, resulting in nearly 150 generated pages.
    • UX design / UI Design on Figma
    • Data management with Parabola
    • Front-end and back-end development on Webflow
    • Integration
    Webflow User Experience Design Product Owner SEO Webmastering Growth Hacking Growth Marketing Parabola
  • Jedha
    Product Builder / Product Management
    EDUCATION AND E-LEARNING
    June 2020 - Today (6 years)
    Paris, France
    🔗 https://www.louisbreton.paris/project/jedha

    Launched in 2017, Jedha is one of the first French bootcamps specializing in data science, data engineering, and cybersecurity.

    I have been supporting their teams since 2020 on their web and product challenges.
    My role has evolved to encompass the management of all low-code website developments (Webflow), as well as the development of their e-learning platform JULIE (Jedha Unified Learning Interface), specifically designed for student tracking and management. This custom platform was built to integrate seamlessly with Jedha's pedagogical processes. It allows the school to effectively monitor student progress, provide personalized support, and optimize the delivery of the training program.

    The implementation of JULIE has streamlined administrative processes at Jedha and enabled more efficient resource management, allowing the team to focus more on what matters most: student success.

    My role in this project covers the entire product development cycle: from the discovery phase to design, including development monitoring and continuous improvement. I have managed the product strategy, orchestrated the various teams, and ensured alignment between user needs and business objectives.

    Today, JULIE has over 5,000 users, offers more than 500 hours of course content, is available freemium, and provides a "workstation" feature: a virtual machine available by subscription for developer students.
    Webflow Tech Lead React.js Hubspot Airtable Retool

Reviews

5.0

Out of 3 ratings

StéphaneS

Stéphane

Influence4You

Reviewed on 2/17/2021

Great professionalism, real ideas, mastery of FIGMA and design systems. Great teaching skills and a true vision of UX. A real pleasure to work with Louis. I highly recommend him for your projects!
EdouardE

Edouard

Urban Sports Club

Reviewed on 10/12/2020

Another mission completed efficiently by Louis. Always available and proactive. I recommend him!

Recommendations

FU
FU
FU
+4
Former user and 6 other people have recommended Louis

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Education

  • Master's Degree
    ESPub Paris
    2014
    Consultant expert en stratégie, communication digitales, E-business et réseaux sociaux.
  • Product-Led Certification
    Pendo
    2024
    This course is designed for product managers and business leaders who want to deepen their understanding of product-led methodologies and start applying product-led strategies to elevate their careers and their organizations.

Skill set

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