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Louis BerthierLB

Louis Berthier

SEO Consultant | Link Building | GEO

€200/day
5 projects
Nice, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Louis

Your website isn't appearing where it should on Google? Is your traffic stagnating despite your efforts, or did a redesign cause your rankings to plummet? This is exactly what I solve.

Independent SEO consultant since 2018, I assist companies that want sustainable visibility on Google — not an ephemeral boost. My approach is educational: you understand every action taken and why it matters. No jargon, no black box.

It all starts with a discussion to understand your real challenges: your market, your competitors, your business objectives. This framework makes the difference between a standardized service and a strategy that truly suits you.

🔍 Audit & On-site SEO
I analyze your site in depth — technical, content, structure, semantics — then implement the corrections that truly remove obstacles to your ranking.

🔗 Link Building & Authority (Off-site)
I strengthen your domain's authority through qualitative and relevant links, to sustainably accelerate your acquisition of traffic and leads.

📊 SEO Monitoring & Watch
Regular reporting on your rankings, traffic, and conversions, with continuous adjustments and recommendations to grow your objectives.

🎯 Google Ads (SEA) — Optional
To generate conversions immediately, while natural referencing takes over and reduces your reliance on paid advertising.

💻 Website Creation & Redesign — Optional
Websites designed with SEO from the start, to build on solid foundations rather than fixing later.

Whether you're launching a project or looking to unblock a site that's plateauing, let's talk. Describe your situation to me: I'll tell you frankly what's realistic and how to achieve it.
  • French

    Native or bilingual

  • English

    Conversational

Remote only
Primarily works remotely

Experience

  • RocketLinks
    SEO/GEO Link Building Consultant
    January 2025 - Today (1 year and 5 months)
    I assist advertisers and agencies in designing and managing their link building campaigns, from strategy definition to results measurement. My role covers the entire chain: backlink profile audit, publisher selection, offer configuration, and campaign performance monitoring.

    I design and structure premium offers that incorporate the latest SEO developments, particularly GEO (Generative Engine Optimization) aimed at optimizing brand visibility in generative search engines.

    My approach combines technical rigor, understanding of clients' business challenges, and constant monitoring of algorithm evolution and SEO practices.
    SEO Link Building Link Building Audit GEO Majestic Ahrefs
  • Institut supérieur d'excellence stratégique et managériale
    Malt logoOn Malt
    Audit & Implementation of Technical Fixes dpo-externe-rgpd-france
    May 2024 - May 2024
    Peymeinade, France
    As part of my recent mission for the site dpo-externe-rgpd-france.fr, I conducted an in-depth audit to identify URL indexing optimization opportunities. This work included reviewing the site's current URLs to ensure they were correctly indexed by search engines, which is essential for optimal online visibility.

    I also corrected various technical issues that could impact site performance, such as redirection errors and broken links. These adjustments helped improve the efficiency with which search engines crawl the site, known as 'crawl budget,' ensuring that the most important pages gain visibility.

    The mission concluded with the re-indexing of modified URLs via Google Search Console to ensure that the changes were quickly taken into account by search engines. Each step of this process was documented and shared with the client to ensure transparency and understanding of the improvements made.
    SEO consultant SEO Audit On-Page Optimization Off-Page Optimization Screaming Frog SEO Training Implementation SEO Optimization Organic Referencing Referencing Google Search Console WordPress SEO
  • OMD
    Malt logoOn Malt
    SEO Audits, Support, and Recommendations
    April 2024 - May 2024 (1 month)
    We collaborated on technical, strategic, and functional audits for a website in the health sector.

    The objective was to assess the current state of the website and generate a comprehensive report with implementation recommendations across the three main SEO pillars:

    1- Recommendations for technical elements to optimize
    2- Recommendations for strategic elements to optimize: positioning + authority metrics (Link Building)
    3- Recommendations for functional and semantic elements to optimize

    Finally, I delivered a presentation to support the client in implementing the recommendations.
    SEO consultant SEO Moz SEO Audit On-Page Optimization Off-Page Optimization Majestic SEO Ahrefs SEO Optimization SEO Strategy Referencing Natural Referencing (SEO) Natural Referencing Training SEMrush Link Building Natural Referencing Keyword Research SEO Link Building

Reviews

5.0

Out of 5 ratings

SarahS

Sarah

Sarah Meyran

Reviewed on 6/26/2024

A big thank you to Louis, SEO consultant, for his invaluable help on a mission with extremely tight deadlines. Louis knows his field perfectly and demonstrates a pedagogical approach that I have rarely encountered. He is attentive, and his professionalism and the quality of the deliverables truly impressed me. Working with him was a real pleasure, and I would hire him again without hesitation for my SEO needs. I recommend him 100%.
FabienF

Fabien

atelier de confection BC

Reviewed on 6/11/2024

Louis is training me in SEO and giving me the tools to optimize my site, and he does it with great professionalism and friendliness. Thank you Louis.

Recommendations

Sarah MeySM
Yonis BrioulYB
Sarah Mey and 1 other person have recommended Louis

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Education

  • Professional Degree in E-commerce and Digital Marketing
    Campus LyonTech-La Doua

Certifications

  • ZNF 9BL 637
    Google
    2020

Skill set

Categories