Lotfi M.

Presentation Designer / Graphic Designer — Invade

Conception and realization of the company's pitch deck, with a focus on layout, information hierarchy, and visual consistency. Development of a clear, impactful presentation support aligned with the brand identity, in order to enhance the project's vision, services, and objectives for potential partners and investors.

Responsible for the club's overall image, its visual identity, and its creative communication. Conception and development of the website, creation of print and digital graphic materials, textile design (rashguards and club apparel), art direction of visual campaigns, and management of brand consistency. Participation in developing the club's visibility through an approach combining branding, visual storytelling, and user experience.