Freelancer profile translated to English.
Back to original languageAbout Loretta
Trilingual (FR/EN/ES) Communications and Events Officer, specializing in the wellness, sports, and committed projects sectors.
With a dual expertise in digital communication and field experience, I support brands, venues, and impactful experiences in creating coherent, sensitive, and unifying messages.
As a yoga teacher since 2020, I combine authentic storytelling, visual content creation, and a deep understanding of yoga & meditation practices to help brands communicate in a more aligned, sensitive, and engaging way.
I develop human-centered and responsible communication strategies, and design events and content that build connections, meaning, and lasting engagement.
Currently based on Reunion Island and open to full remote work, I assist wellness brands and conscious spaces with:
• Implementing a wellness hub and promoting physical and mental well-being (for companies, schools, various organizations)
• Organizing events and activities focused on well-being + collaborations
• Editorial strategy
• Creating multi-format content (visuals, videos, stories, newsletters)
• Authentic community management
• Building coherent and inspiring brand universes
Looking forward to working with you!
English
Native or bilingual
Spanish
Fluent
Remote only
Primarily works remotely
Experience
- Micro entrepriseSocial Media Management and Content CreationHEALTH AND WELLNESSAugust 2023 - Today (2 years and 10 months)*Social Media Management: Overseeing social media channels, including editorial planning, content writing, community moderation, and performance analysis to optimize visibility and engagement.*Digital Strategy: Developing and implementing tailored digital strategies to enhance online presence, improve brand awareness, and support client objectives.*Visual Creation: Designing attractive visuals consistent with brand identity (posts, stories, banners, promotional materials), ensuring aesthetic and impactful content delivery.
- MalabarPrincess Yoga Social ClubStudio and Social Media ManagementHEALTH AND WELLNESSJanuary 2022 - December 2022 (11 months)Toulouse-le-Château, France- Social Media Manager- Event Creation- Registration Management- Event Budget Monitoring
- freelanceYoga Teacher & Digital Communication OfficerHEALTH AND WELLNESSFebruary 2020 - Today (6 years and 4 months)*Leading group, private, and wellness events (studios, companies, workshops, retreats)
- Designing and promoting multicultural workshops and retreats
- Creating communication materials: landing pages, newsletters, social media
- Developing and engaging communities around well-being and movement (creating educational content: videos, posts, stories)
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Education
- Master's in Management (Grande École program)INSEEC Business School2017• Majeur « Stratégie digitale et Start-up » • Mémoire de recherche : l’avenir de la formation à l’ère du numérique (réalisation d’une étude qualitative)
- 200H Yoga Teacher TrainingAshtanga Mattia2019Formation de professeur de Ashtanga - Vinyasa Yoga - Philosophie - Pranayama - Méditation - Anatomie