About Lorenzo
I am solution-oriented, approachable and interdisciplinary creative with more than 11 years' of experience.
The thirst for knowledge and the optimisation of processes through creative solutions are my driving forces
- I propose elegant and appealing visual solutions to help my clients better understand and express themselve
- I simplify processes and solve problems through creativity and powerful visual solutions
I combine creative design skills with strong communication and interpersonal skills:
- Building and nurturing communities
- Bringing people together through active listening and precise communication
- Planning, executing and organising events and workshops
Italian
Native or bilingual
German
Fluent
English
Fluent
Can work on-site
Berlin (up to 50km)
Experience
- FreelancerCreative DesignerCULTURENovember 2023 - Today (2 years and 7 months)Berlin, Germany
- Conceptualisation, design and development of websites with WordPress and Elementor
- Development of communications and brand strategies for customers in the creative sector
- Organisation and management of workshops, webinars and online meetings for the creative sector
- Design and production of editorial and informational projects for clients in the fintech sector
- Concept development, co-creation and co-direction of contemporary art productions
- Degura GmbHMidLevel to Senior Graphic DesignerBANKING AND INSURANCEFebruary 2021 - November 2023 (2 years and 9 months)Berlin, Germany
- Complete overhaul of the company brand identity and strategy, creating a modern and more recognisable design
- Further development and improvement of the company website in line with the redesigned brand identity
- Art direction and design of innovative advertising campaigns in close collaboration with the marketing department
- Co-leading and collaborating with the design team using Agile methodologies and Design Thinking
- Support colleagues by implementing and using collaborative communications initiatives
- Project management and administration using agile methodologies and tools such as Asana, Jira and Confluence
- Degura GmbHGraphic Designer - FreelancerBANKING AND INSURANCEOctober 2020 - February 2021 (4 months)Berlin, Germany
- Design, optimisation and further development of graphic assets, templates and their archive
- Close collaboration with the marketing department for the creation of visual media for print and digital
- Design, management and coordination of communications across different channels
- Support and collaboration in implementing the principles of design thinking and agile methodology
- Conceptualisation, design and development of the company website from scratch using WordPress and Elementor
- Editing and animating short and long animations for internal campaigns using Premiere and After Effects
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Education
- Industriedesign Abschluss: BachelorHochschule ISIA Firenze2014Bachelor in Industrie Design. Einrichtung der Hochschulbildung und Spezialisierung im Bereich Kunst und Design. - Beherrschung der Designmethoden, -techniken und -werkzeuge; - Begabung für Forschung und Innovation; - Kenntnisse in den Disziplinen, die den kulturellen und wissenschaftlichen Kontext des Designs prägen; - Die erforderlichen Fähigkeiten, um ein Projekt in seinen verschiedenen Phasen zu leiten, von der Konzeption bis zur Produktion; - Aufmerksamkeit für technologische Entwicklung, gesellschaftliche Veränderungen, Marktdynamik.
- AbiturLiceo Scientifico Antonio Gramsci (Wissenschaftliche Gymnasium)2010Abitur