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Lola PonsLP

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Freelancer profile translated to English.
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About Lola

Communication and Public Relations Specialist with experience in the luxury, lifestyle, and tourism sectors. I have worked on communication strategies, media relations, press trip organization, influencer marketing, content creation, and corporate communication for national and international brands.

I help companies improve their visibility, strengthen their positioning, and connect with their audiences through strategic communication and quality content.

My areas of expertise include:
• Public Relations and Corporate Communication
• Media Relations
• Press Releases
• Content Creation
• Communication for luxury, tourism, and lifestyle brands
• Influencer Marketing
• Corporate Presentations
• Translation of texts/articles

Languages: Native Spanish and Bilingual English.
  • Spanish

    Native or bilingual

  • English

    Fluent

Remote only
Primarily works remotely

Experience

  • LuxuryComm (Comm Media Group)
    ACCOUNT MANAGER - COMMUNICATION AND PR
    January 2025 - December 2025 (11 months)
    -Management of international luxury and lifestyle accounts.
    -Design and implementation of communication and PR plans in Spain and Europe.
    -Organization of press trips, exclusive events, and brand launches.
    -Strategies with media and influencers.
    Media Event Organization Article Writing Content Creation and Writing Marketing
  • MSC Cruceros
    COMMUNICATION AND PR SPECIALIST
    January 2022 - January 2025 (3 years)
    -Definition of the global communication and media strategy.
    -Creation and positioning of editorial and digital content (e.g., POMBO x Amazon Prime campaign).
    -Event organization.
    -Expert in planning and coordinating press trips.
    -Constant relationship with national and international journalists and media.
    -Communication and positioning of the MSC Yacht Club luxury product.
    -Management of influencer and social media campaigns.
    Event Organization Press Release Article Writing Content Creation and Writing Presentation Design
  • Dremel - Bosch Power Tools (Países Bajos)
    CONTENT MARKETING AND BRANDING
    January 2021 - January 2022 (1 year)
    -Management and scheduling of digital content for the brand in Europe.
    -Analysis of metrics and optimization of the social media strategy.
    -Design of digital marketing campaigns to increase visibility and engagement.
    Content Creation and Writing Content Marketing Image Editing Copywriting English-Spanish Translation

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Education

  • en
    POLYTECHNIC UNIVERSITY OF VALENCIA (UPV)
    2022
    en
  • Erasmus ADE
    LIVERPOOL JOHN MOORES UNIVERSITY
    2020
    Erasmus ADE

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