About Lola
Spanish
Native or bilingual
English
Fluent
Experience
- LuxuryComm (Comm Media Group)ACCOUNT MANAGER - COMMUNICATION AND PRJanuary 2025 - December 2025 (11 months)-Management of international luxury and lifestyle accounts.-Design and implementation of communication and PR plans in Spain and Europe.-Organization of press trips, exclusive events, and brand launches.-Strategies with media and influencers.
- MSC CrucerosCOMMUNICATION AND PR SPECIALISTJanuary 2022 - January 2025 (3 years)-Definition of the global communication and media strategy.-Creation and positioning of editorial and digital content (e.g., POMBO x Amazon Prime campaign).-Event organization.-Expert in planning and coordinating press trips.-Constant relationship with national and international journalists and media.-Communication and positioning of the MSC Yacht Club luxury product.-Management of influencer and social media campaigns.
- Dremel - Bosch Power Tools (Países Bajos)CONTENT MARKETING AND BRANDINGJanuary 2021 - January 2022 (1 year)-Management and scheduling of digital content for the brand in Europe.-Analysis of metrics and optimization of the social media strategy.-Design of digital marketing campaigns to increase visibility and engagement.
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Education
- enPOLYTECHNIC UNIVERSITY OF VALENCIA (UPV)2022en
- Erasmus ADELIVERPOOL JOHN MOORES UNIVERSITY2020Erasmus ADE