Freelancer profile translated to English.
Back to original languageAbout Lola
💻 Digital communication for tourism and heritage 🏰
I offer my communication skills for your digital platforms: website, social media, and newsletters. Specializing in tourism and heritage, I support tourist destinations and heritage sites.
My services
📱 Community management (TikTok, LinkedIn, Instagram, Facebook, X, Threads): content writing and creation, community moderation and engagement, statistical reporting and KPI analysis, content calendar
🧠 Social media strategy: creation of a tailor-made social media strategy adapted to your positioning and brand image.
I also offer my services as a web writer: writing articles, pages for your website, and your newsletters. I can directly integrate this content into your Wordpress site. I apply my knowledge of SEO and your persona to attract more traffic to your site.
With a Master's degree in E-Tourism and Cultural Heritage Engineering from the University of La Rochelle, my writing skills and intellectual curiosity in the fields of heritage, tourism, and culture will be your best allies for your communication!
French
Native or bilingual
English
Fluent
Spanish
Conversational
Italian
Basic
Can work on-site
Nantes (up to 50km)
Experience
- Office de tourisme Pays de Fontenay-VendéeCommunity Manager of the @melu_officielle account - Season 3TRAVEL AND TOURISMJune 2022 - September 2024 (2 years and 3 months)For **3 seasons**, I have managed and written Instagram posts for the story-based series Les Fontenautes, created by Akken and Le Crabe Fantôme for the Vendée Grand Sud Tourist Office. In 2024, Mélusine and her friends arrived on TikTok for fun and quirky destination promotion.With a quirky tone, the aim was to highlight the Vendée Grand Sud territory through the Instagram and TikTok accounts of the fairy Mélusine. My mission: to be the voice of the fairy Mélusine, who is adapting to the 21st century, and to develop the notoriety of the Vendée Grand Sud destination.
- TikTok and Instagram content strategy
- Writing and creation of posts and stories
- Moderation of comments and private messages - community engagement
- Statistical reporting and analysis
- Advertising campaigns
- NaolibModeration and community engagement for NaolibTRANSPORTATIONJune 2024 - Today (2 years)Nantes, France
- Moderation and engagement of Facebook, Instagram, and X accounts
- Management of issues related to the Nantes transport network
- AkkenCommunity ManagerFILM AND AVSeptember 2022 - Today (3 years and 9 months)Since 2022, I have been responsible for the editorial strategy and writing of LinkedIn and Facebook posts for the audio design and production agency Akken.
- B2B editorial and content strategy for LinkedIn and Facebook
- Writing posts and creating visuals
- Statistical reporting and analysis
Akken is a sound design and production agency that creates immersive experiences for tourist destinations and heritage sites.
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Education
- Master in E-Tourism and Cultural Heritage EngineeringUniversity of La Rochelle2022Cours de communication, d'ingénierie touristique et patrimoniale, d'informatique.