About Lola
French
Native or bilingual
English
Conversational
Experience
- Blue Horse GroupMarketing Project Manager and Social Media ManagerE-COMMERCENovember 2022 - November 2024 (2 years)Bordeaux, FranceFor two e-commerce platforms specializing in the equestrian world, I led the Social Media team, while orchestrating content creation, boosting communities by +21% and +28%. I managed the launch of galow-sellerie.com, generating significant results: +160% registrations, +150% orders, and +179% revenue thanks to a tailored digital strategy. I represented the brands at major events: Generali Open de France 2023, Equita’Lyon, and the Bordeaux International Jumping.
- In Spirit DesignJunior Account ManagerCONSULTING AND AUDITSMarch 2020 - October 2022 (2 years and 7 months)Bordeaux, FranceIn this international design agency, I collaborated directly with the CEO and the management team to manage projects, optimize profitability, and ensure strategic client follow-up. I represented the agency at trade shows for prospecting and developing service offerings. In parallel, I managed digital communication, from the website to content creation, strengthening the agency's visibility and image.
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Education
- Master en Stratégie des Marques - spécialité E-CommerceSup de Pub2022Management digital et Stratégie d'acquisition : growth hacking et média planning Nouvelles expériences multicanales : dropshipping, UX design, création d'application mobile (Figma, Adobe Xd) CRM / Marketing automation SEO/SEA, Analytics et mesure de la performance Stratégie de marque, Naming, Stratégie de communication digitale, Planning stratégique, Création de contenu éditorial...
- Licence Gestion Marketing Vente en E-LearningMontpellier Management2020Marketing : Stratégies de produit, Méthodologie des enquêtes, Psychosociologie des consommateurs Communication : Stratégie de marque, Communication des marques Vente : Techniques de vente, Prix et négociation, Stratégies et management de la distribution, Gestion : Contrôle de gestion, Analyse des organisations, Droit des sociétés, Mathématiques, Strategic diagnosis, International Trade.
Certifications
- Inbound MarketingHubSpot Academy2021
- Mastery of Quality in Web ProjectsOpquast2022