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LoĂŻc TinoisLT

LoĂŻc Tinois

Social Media Manager and Community Manager

€445/day
London, GB
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About LoĂŻc

đŸ‘šđŸ»â€đŸ’» Leader and founder of Wingman Social Media. đŸ“Č
Wingman Social Media positions itself as the true matchmaker between a brand and its audience.

💬 As a Social Media Manager and Community Manager, I offer my services to manage the communication of any entity on social networks and to animate its communities.

đŸ‘šđŸ»â€đŸŽ“ Graduate of ISCOM, a leading school of Communication and Advertising in Paris:
Master 2: Brand Manager – Specialization: Digital Communication and Creation.
==> Master label awarded by IAB France: a network of experts from over 140 companies in digital marketing, communication, and advertising, including Facebook, Google, Amazon, LinkedIn, Adobe, Twitter, FranceTV, Webedia, Leboncoin, etc.

đŸ‘ŽđŸ» After 5 years of experience in social media management and community management, in France and the UK, I decided to go it alone and launch Wingman Social Media!

✹ This is with the aim of helping business leaders, associations, municipalities, and public figures realize the importance of being present on social networks and offering them a strong and sincere relationship with their communities.

🎯 The mission:
To become the matchmaker between a brand and its communities by establishing a relationship of trust, creating a sense of closeness, and generating a feeling of belonging in order to unite each member of this audience in favor of the company.

🔼 The vision:
To bring more Humanity, virtually as well as physically, by managing the communication and visibility of as many small businesses as possible on social networks and by organizing physical events, when possible (all while they focus on their core business).
  • French

    Native or bilingual

  • English

    Native or bilingual

  • Portuguese

    Fluent

  • Spanish

    Conversational

  • Japanese

    Basic

Remote only
Primarily works remotely

Experience

  • Fire Tech Camp x Amazon
    Community Manager
    EDUCATION AND E-LEARNING
    February 2016 - Today (10 years and 4 months)
    Cité de Londres, United Kingdom
    Context:
    Partnership between Amazon and Fire Tech Camp (European leader in tech courses for children aged 9-17).
    Free robotics workshops for primary school students (ages 6-11) across the UK: nine economically disadvantaged cities.

    Request:
    Select the most relevant Facebook and Twitter pages, groups, and accounts to promote the workshops.

    Target Audience:
    Guardians of children aged 6-11 from disadvantaged families.

    Actions:
    Research primary schools in the nine host cities.
    Search and select Facebook groups and Twitter accounts related to our target audience and corresponding to our nine cities.
    Main keywords: primary schools, teachers, parents, etc., along with the city names.

    Results under my supervision:
    40,000 participants,
    600+ schools and 800+ teachers involved.
    Réseaux sociaux Community management Communication digitale Communication Facebook Twitter
  • AB-Prepaphysique
    Social Media Manager
    SPORTS
    October 2020 - December 2020 (2 months)
    Reims, France
    Context:
    Fitness trainer and sports coach.
    Specializing in preparation for sports events, achieving performance, and fitness.
    Three-month mission – Reims.

    Request:
    Increase the communities on various social networks.

    Target Audiences:
    – High-level athletes
    – Beginner or amateur athletes (35-55 years old; (very) good financial situation)
    – Companies (especially outside of COVID-19).

    Actions:
    Development of the Social Media strategy,
    Writing of the editorial line,
    Creation of a visual identity,
    Implementation of a content strategy,
    More professional orientation of profiles, accounts, and pages,
    Advice for posting stories and various recommendations.
    Organization of highlight stories: categories + cover images according to visual identity.
    Search for high-performing local and sector-specific hashtags,

    Results under my supervision (after 1 month of content):
    – Community growth:
    Instagram: +7%

    – Engagement:
    Facebook: +200%
    Instagram: Interactions on posts: +220%; Interactions on stories: +98%
    Profile visits: +123%; Website visits: +26%
    LinkedIn: +33%
    Réseaux sociaux Stratégie de communication Community management Communication digitale Identité visuelle Communication visuelle Instagram Facebook LinkedIn
  • Banana Pub Crawl
    Marketing and Communication Manager
    ENTERTAINMENT AND LEISURE
    February 2017 - August 2017 (7 months)
    Cité de Londres, United Kingdom
    Context:
    Bar crawl receiving over 1000 customers per month.
    Six-month mission – London.

    Request:
    Increase the community and (positive) reviews on various social networks.

    Target Audiences:
    – Young international people looking for affordable nightlife,
    – Tourists in London for a few days,
    – French people living in London.

    Actions:
    – Online:
    Search for and join Facebook groups like "French people in London," "Brazilians in London," etc.
    Promote events in these groups, in their respective languages.
    Search for keywords related to the Banana Pub Crawl's activity in these same groups.
    Respond to comments or private messages.
    – Offline (during events):
    Customer relations by providing the highest quality customer experience possible.
    Natural conversations by subtly emphasizing the importance of reviews and other "five-star" ratings for the company.

    Results under my supervision:
    – Community growth:
    Facebook: +31%;
    Instagram: +38%.
    – Review growth*:
    TripAdvisor: +120% ==> Top 48 to Top 12 out of 1300 nightlife activities in London;
    Facebook: +68%.

    *Mostly 5 stars.
    Réseaux sociaux Stratégie de communication Community management Communication digitale Service client Facebook Evénementiel

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Education

  • Master 2 - Manager de la Marque
    ISCOM Paris : Communication, Marketing, Publicité
    2018
    SpĂ©cialitĂ© : Communication et Création Digitale. Social Media Content Management, Création Digitale, SEO.
  • Master 1 - Responsable de Communication
    ISCOM Paris : Communication, Marketing, Publicité
    2017
    Spécialité : Gestion de projets. Marketing Digital, Insights et Tendances, Management.

Certifications

Skill set

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